Episode 13 - How to compare desktop and mobile conversion + latest news

from Digital Deep Dive - The Digital Marketing Podcast · host Luke Chapman

This week we cover the most important updates across the digital marketing landscape, including; Facebook’s new ‘Off-Facebook’ privacy tool, TikTok’s first branded eCommerce feature, and the new metric for better measuring mobile conversion rates in Google Ads. If you enjoy the content in this episode, we’d love if you could leave a review on your prefered podcast platform. Relevant links from this episode: Facebook introduces new Off-Facebook privacy tool TikTok deploys its first eCommerce feature for brands Google updates cookie API restrictions for publishers Relative mobile conversion rate - Google Ads Dejan SEO hit with site-wide penalty As always, if you have any questions or would like to join us on a future episode, reach out to us on Twitter: Luke – @DigitalPeddler Lachlan – @LachlanKirkwood

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This episode is 22 minutes long.

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This episode was published on August 27, 2019.

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