Episode 146: The Importance of Practice - Michael Hageloh

<p><span style="font-weight: 400;">Is selling just a job, or is it a lifestyle? Is it possible that people normally seen as innovators are really just masters of sales? These are some of the topics addressed by today's guest. Michael Hageloh is the author of the book</span> <em><span style="font-weight: 400;">Live from Cupertino</span></em><span style="font-weight: 400;">. Michael spent 22 years working with Apple, then turned his attention to working with entrepreneurial startups. Listen to today's episode to hear what Michael has to say about applying strategy to process, the importance of practice, and how practice applies to the concepts that Michael explains in his book. </span></p> <p><strong>Episode Highlights:</strong></p> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">Where Michael's work fits in along the pipeline</span></li> <li style="font-weight: 400;"><span style= "font-weight: 400;">Applying strategy to process</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">How practice applies to the concepts in Michael's book</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">How to put together a conversation to practice the conversation</span></li> <li style="font-weight: 400;"><span style= "font-weight: 400;">Selling as a lifestyle</span></li> <li style="font-weight: 400;"><span style= "font-weight: 400;">Disruptive revolution</span></li> <li style="font-weight: 400;"><span style= "font-weight: 400;">Building connections that lead to relationships</span></li> <li style="font-weight: 400;"><span style= "font-weight: 400;">Understanding the outlier</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">How goals are one part of a system</span> </li> </ul> <p><strong>Resources:</strong><span style= "font-weight: 400;"> </span></p> <p><a href= "https://hageloh.com/live-from-cupertinio-book/"><em><span style= "font-weight: 400;">Live from Cupertino</span></em></a></p>