Episode 161: Follow up and Follow Through - Jon Ferrara

<p><span style="font-weight: 400;">Contact management matters, maybe more than you already know. Today's guest knows it, which is why he goes out of his way to learn and understand even more about the business he's in on a regular basis. Today, you'll hear about Jon Ferrara, founder and CEO of Nimble. Listen in to learn more about his history, what Nimble does and how it can help, and some of the many things that Jon knows about CRM and content management.</span></p> <p><strong>Episode Highlights:</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">History of CRM and contact management</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">How long Jon has been running Nimble</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Nimble's relationship with Microsoft</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Where sales professionals are today</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Tools and processes for building relationships</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Why you need a process for serving others</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Nimble's discount code: JON40</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">How a Twitter comment shifted into LinkedIn, email, and Jon's calendar</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Working on staying top of mind to prospects, customers, and influencers</span></li> </ul> <p><strong>Resources:</strong><span style= "font-weight: 400;"> </span></p> <p><a href="https://www.linkedin.com/in/jonvferrara/"><span style= "font-weight: 400;">Jon Ferrara</span></a></p> <p><a href="https://www.nimble.com/"><span style= "font-weight: 400;">Nimble</span></a></p>