Episode 2: Starting our Real Estate Careers: From Prospecting to Profit

In this episode, We're getting into our initial years in real estate, sharing personal experiences and strategies that helped us build our businesses. We talk about the importance of prospecting, the evolution of the market over the years, and how we've had to adapt. From the significance of sphere leads and referrals to the power of social media and personal branding, we cover advice for both new and seasoned agents. We also talk about the importance of consistency, staying in front of potential clients, and understanding one's strengths to leverage them effectively in the industry. Bullet Points: Introduction and background to our real estate backgrounds. The significance of sphere leads and referrals in our early years. The role of floor duty in the initial stages and its impact on their business. The shift in the real estate market over the past decade. Using platforms like Zillow for leads.  Importance of personal branding and staying top-of-mind with potential clients. Strategies for prospecting, including mail outs and social media. The impact of COVID-19 on the real estate market and subsequent strategies. The benefits of attending events, networking, and continuous learning. Advice for new agents: finding one's niche, consistency, and time-blocking. Learn more by visiting us on Facebook, Instagram or the Keys to the Market Podcast page.