Episode 2 - The Hard Years

from What We Built-The Excel Story · host Victor Lizzi

Every business that survives sixty years has had moments where it almost didn't. In this episode Victor gets honest about the hard times — the economic cycles that battered the cabinet industry, the periods where the numbers didn't work, and what it actually felt like to carry the weight of a family business through uncertainty. What he learned about his father in those years. And what the hard times taught him about what Excel Industries is really made of.

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This episode is 8 minutes long.

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This episode was published on February 24, 2026.

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