Episode 21: 5 Questions with Wendy Pease

Wendy Pease, President of Rapport International, sits down with the UNSUBSCRIBE team to talk about the importance of Language Translation in the sales world 🌎 The Questions 👇 What’s the difference between simply translating a piece of content into another language and creating truly multilingual content? How do you enable multilingual lead generation and sales development? With international business travel more or less halted, how should sales teams go about finding international leads that used to come through business trips and conferences? What advantages can you get domestically by having multilingual content? What other business functions should be enhanced by having multilingual functionality?