Episode 32 - Authentic Branding episode artwork

EPISODE · May 20, 2020 · 33 MIN

Episode 32 - Authentic Branding

from The Communication Paradox · host Dave Harries / Angela Jones

Dave and Angela chat to Morph Brand's founder Clare Devonport about the authenticity, or otherwise of corporate branding.  Clare believes in, and practices, what she calls empathetic brand design as opposed to visionary brand design. Clare's view is...

Dave and Angela chat to Morph Brand's founder Clare Devonport about the authenticity, or otherwise of corporate branding.  Clare believes in, and practices, what she calls empathetic brand design as opposed to visionary brand design. Clare's view is...

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Episode 32 - Authentic Branding

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This episode is 33 minutes long.

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This episode was published on May 20, 2020.

What is this episode about?

Dave and Angela chat to Morph Brand's founder Clare Devonport about the authenticity, or otherwise of corporate branding.  Clare believes in, and practices, what she calls empathetic brand design as opposed to visionary brand design. Clare's view...

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