Episode 76: Social Media Simplified for Therapists in Private Practice [featuring Kelly Mckenna]

The idea of posting on social media can sometimes feel uncomfortable for therapists in private practice who are trying to market their businesses, but it is no doubt an effective way to network, establish yourself and create know, like, and trust in the mental health community, and connect with new clients... if done well.But how do you know what works and doesn't when it comes to managing social media for therapists in private practice?And how can you make the process of posting and growing a following not feel like a stressful, time-consuming chore that leaves you riddled with impostor syndrome and battling perfectionism in a very public, online space?If you have been thinking about using social media to grow your business and leave an impact on the mental health community but feel stuck or intimidated, this episode is for you.In this episode, I talk with Kelly Mckenna, a therapist, and social media and business coach for therapists.Top 3 reasons to listen to the entire episode:Learn how to use social media to grow your private practice without getting overwhelmed with perfection paralysis.Understand the benefit of reaching therapists through social media and how that can lead to clients.Identify the exact content that types and structures that are most effective to grow a following on social media and how to simplify the creation process.If you learn to use social media effectively, it can be one of the most powerful marketing tools around to network and grow your clientele for your private practice. Take this opportunity to hear more about Kelly's experience and decide for yourself.More about Kelly:Kelly McKenna is a licensed therapist and business coach for therapists. Kelly built her private practice totally on Instagram @sitwithkelly. By providing educational and relatable content and Reels about anxiety, she's been able to help millions of anxious women. Kelly also coaches other therapists, helping them to find their voice online and grow thriving private practices.Kelly's Website: sitwithkelly.comApply for coaching with Kelly here.Check out Kelly's Reels Membership for fresh social media ideas for your private practice.–––––––––––––––––––––🎙️Listen to more episodes of the Neurodivergent Entrepreneur Podcast🎙️Spotify: https://ndpod.org/Spotify🎙️Apple: https://ndpod.org/Apple-Podcast🎙️ YouTube: https://ndpod.org/YouTube🧠 Neurodivergent Entrepreneur Freebie Vault: https://ndpod.org/Freebie-Vault✈️ Learn about Retreats🗨️ Join the free Empowered Escape FB Community–––––––––––––––––––––Thanks to Our Sponsors: The Receptionist for iPad!✨ The Receptionist for iPadThanks to The Receptionist for iPad for sponsoring this episode.The Receptionist for iPad is a HIPAA-ready digital check-in system that eliminates the need to walk back and forth from your office to the waiting room to see if your next appointment has arrived. Clients or patients can check in for their appointments, and you'll be immediately notified by text, email, or your preferred channel. Break free from interruptions and make the most of your time, because it is valuable. Start a free 14-day trial of the Receptionist for iPad by going to thereceptionist.com/privatepractice. Make sure to start your trial with that link to get your first month free if you decide to sign up.Free Gifts for Our Listeners✨ Free Podcasting WorkbookGet a practical podcasting workbook for therapists considering starting a podcast, created by Patrick Casale, host of the podcasts All Things Private Practice and Divergent Conversations.You'll get a practical structure for therapists who want to start a podcast but don’t want to rush, perform, or build something they can’t sustain.Grab your free copy of the Podcasting Workbook: https://ndpod.org/Free-Podcasting-Workbook✨ Move Beyond Private Practice As A Neurodivergent EntrepreneurMove Beyond Private Practice As A Neurodivergent Entrepreneur is a FREE 5-part mini-course designed for therapists who want sustainable financial independence beyond one-on-one work.Access your free mini-course here: https://ndpod.org/Neurodivergent-Entrepreneur