Episode 8 - Rapid growth and DNA

When an SME grows fast, you may have a legitimate concern: 👉 “We’re going to turn into a big machine.”The trap is refusing structure, and losing your DNA because of chaos:• Improvised onboarding • Different rules depending on the team • Inconsistent quality • Rising pressure • Departures or even burnoutPutting structure in place doesn’t mean creating bureaucracy. Structuring is about setting the minimum vital safeguards that protect what makes you strong.A simple model:Describe your DNA in a few lines with concrete principlesDefine roles and thresholds: who decides whatStandardize 2-3 critical processesSet up a continuous improvement loop, focusing on only 1 irritant per week