Episode 98: New FTC Guidelines Have Dropped, Are You Aware?
First published
08/08/2023
Genres:
business
education
how to
Listen to this episode
Summary
Sonia and Harley go head-to-head with their opinions regarding the updated FTC disclosure guidelines. We dive in on some of the new updates in detail to make sure you are aware of the changes and best practices. The conversation gets heated as we discuss how creators can do more to normalize disclosure when it comes to gifting, paid and affiliate partnerships. If You Like it Like it: Kierra Lewis (@kierralewis75)Read the details...FTC's websiteGetting Magnetic with Sandy and WadeCheck out my friends Sandy & Wade over on their podcast Getting Magnetic. SO much value add. https://podcasts.apple.com/us/podcast/getting-magnetic-with-sandy-wade/id1536874356--Find Harley:IG: @theharleyjordanCode BRANDMEETCREATOR for 10% off Do Less ClubWebsite: theharleyjordan.comFind Sonia:IG: @Sonia.ElyssWebsite: www.soniaelyss.comJoin the Lip Service Community: https://winno.app/soniaelyssFollow The Brand Meet Creator Podcast:Rate, Review, Subscribe & Share: podcasts.apple.com/us/podcast/brand-meet-creator
Duration
Parent Podcast
Brand Meet Creator
View PodcastSimilar Episodes
The dark side of IG growth: buying accounts, giveaways, & engagement pods - Oh My!
Release Date: 05/12/2022
Authors: Harley Jordan & Sonia Elyss
Description: Timestamps:[0:58] Buying old Instagram accounts.[4:03] Instagram using data.[6:12] The brand space and Instagram giveaways.[10:53] The sales strategy of a brand on Instagram.[16:31] What about on the creator side?[19:29] Red flags when scouting influencers.[22:53] Engagement pods.[25:52] The age of the "pretty girl" influencer is dying. --LINKS:Find Harley:IG: @theharleyjordanWebsite: https://www.theharleyjordan.com/Find Sonia:IG: @Sonia.elyssWebsite: https://www.soniaelyss.com/Follow The Brand Meet Creator Podcast: Rate, Review, Subscribe & Share: https://podcasts.apple.com/us/podcast/brand-meet-creator/id1609505183
Explicit: No
What goes into High Ticket Content Creation with Sonia Elyss
Release Date: 03/22/2022
Authors: Harley Jordan & Sonia Elyss
Description: Resources:www.upstarterpods.comTimestamps:[2:28] Pricing and whitelisting, and researching companies.[6:32] Doing more work? Increase your rates.[11:32] Is video content less time consuming or not?[15:34] What should a beginner creator charge per video?--LINKS:Find Harley:IG: @theharleyjordanWebsite: https://www.millennialescape.com/Find Sonia:IG: @Sonia.elyssWebsite: https://www.soniaelyss.com/Follow The Brand Meet Creator Podcast: Rate, Review, Subscribe & Share: https://podcasts.apple.com/us/podcast/brand-meet-creator/id1609505183
Explicit: No
The deep dark depths of DM culture
Release Date: 04/14/2022
Authors: Harley Jordan & Sonia Elyss
Description: Sonia and Harley discuss necessary boundaries within your DM's: how should you be looking at these interactions, what is far too much to put on yourself as a creator or brand, and what should the general etiquette actually be via private message.Timestamps:[2:33] Ask yourself before DM-ing: "Would I say this out loud?"[6:50] "Can I pick your brain?" - Dealing with this question and setting boundaries.[11:58] Giving advice when it wasn't asked for.[13:35] Customer service on Instagram. [17:16] When is the right time to DM a brand?[18:37] The bottom line...--LINKS:Find Harley:IG: @theharleyjordanWebsite: https://www.theharleyjordan.com/Find Sonia:IG: @Sonia.elyssWebsite: https://www.soniaelyss.com/Follow The Brand Meet Creator Podcast: Rate, Review, Subscribe & Share: https://podcasts.apple.com/us/podcast/brand-meet-creator/id1609505183
Explicit: No
Pulling Back the Curtain...
Release Date: 02/10/2022
Authors: Harley Jordan & Sonia Elyss
Description: Welcome to Brand Meet Creator Podcast, with Harley Jordan & Sonia Elyss. A place where we pull back the curtain of what it means to be all-in on social media. After hours of back and forth voice notes discussing the ins and outs of our own projects, we were sick of the amount of misinformation and disconnection between brands and creators. The only way to solve it, was to take it on ourselves. Sonia Elyss, a modern marketing consultant with 15 years of experience in the brand marketing space who has cast thousands of influencers using millions of dollars of budget over her career. Harley Jordan, a creator coach and influencer agency owner who helps creators side step the 9-5 drag and leverage their social media to kickstart the career they want.As your hosts, we discard the filters to discuss news, insider tips and predictions for the world of influencer marketing. We look at every scenario through the eyes of the Brand and the Creator to bring you perspectives and insights from all angles — straight from the mouths and minds of two experts in the space.So pull up a chair and grab a notebook … it's time to shed some light on this industry.--LINKS:Find Harley:IG: @theharleyjordanWebsite: https://www.theharleyjordan.com/Find Sonia:IG: @Sonia.elyssWebsite: https://www.soniaelyss.com/Follow The Brand Meet Creator Podcast: Rate, Review, Subscribe & Share: https://podcasts.apple.com/us/podcast/brand-meet-creator/id1609505183
Explicit: No
Similar Podcasts
Keyur Brand Creator
Release Date: 09/06/2020
Authors: Keyur Patel
Description: SONday
Explicit: No
Digital Gandhi Redefining Life,Art,Charity & Business
Release Date: 09/05/2020
Authors: Digital Gandhi
Description: Author | Artist | Scientist | Speaker | Social Entrepreneur | Brand Creator | Philosopher | Cause Artist www.onkar.world
Explicit: No
Daniel Joseph
Release Date: 08/30/2020
Authors: Daniel Joseph
Description: Entrepreneur businessman speaker published author owner at savage Roofing exteriors brand creator @SAVAGEGRIND
Explicit: No
Naruto: Meet the Creator
Release Date: 08/20/2020
Authors: Apple
Description: Manga artist and author Masashi Kishimoto discusses his 15 years of work creating the best-selling manga series, Naruto, a story steeped in traditional Japanese culture that sold over 200 million copies in print worldwide and inspired movies, novels, and video games. Masashi discusses his involvement in the latest Naruto film and takes questions from fans.
Explicit: No
Out to lunch with Nick from NH.
Release Date: 08/12/2020
Authors: Nick
Description: Brand Ambassador | Content Creator | Musician/Producer | Part time employee | Full time Dream chaser IG- @RecklessRookies @Falsealiasmusic
Explicit: No
SoulRiwit l ดิจิตอลมาร์เก็ตติ้ง สร้างแบรนด์ออนไลน์ในแบบอินฟลูเอนเซอร์
Release Date: 09/07/2020
Authors: SoulRiwit
Description: ดิจิตอลมาร์เก็ตติ้ง รับทำการตลาดออนไลน์ และสร้างแบรนด์ในแบบอินฟลูเอนเซอร์📍SoulRiwit Digital Marketing Agency & Build Online BrandingBUILD BRAND AS A CREATOR!https://linktr.ee/soulriwit
Explicit: No
ListED The Process
Release Date: 04/17/2021
Authors: Albion Stapleton
Description: Creator and Founder of The ListED Network Albion Stapleton documents his journey on building the brand and developing his idea.
Explicit: No
Soul Mates: Meet the Creator
Release Date: 08/18/2020
Authors: Apple
Description: Creative producers Nick Boshier, Connor Van Vuuren and Christiaan Van Vuuren discuss their new ABC2 comedy series Soul Mates. They talk about their journey from creating YouTube video blogs from Christiaan’s hospital room — where he was being treated for tuberculosis — to such projects as the cartoon series Beached Az and TV series Bondi Hipsters.
Explicit: No
David Byrne: Meet the Creator
Release Date: 09/01/2020
Authors: Apple
Description: Creator David Byrne (Talking Heads) and cast members Jaygee Macapugay, Jose Llana, and Conrad Ricamora talk about Here Lies Love. The rock musical—based on Byrne’s concept album about Imelda Marcos—immerses the audience in a dance-club atmosphere. Moderated by Michael Riedel.
Explicit: No
Isabella Rossellini: Meet the Creator
Release Date: 09/03/2020
Authors: Apple Inc.
Description: Join Isabella Rossellini in conversation with Jessica Shaw of "Entertainment Weekly" as they discuss "Mammas," the new series that explores maternal instincts in the animal kingdom. Isabella sets her provocative lens on creatures’ rites of passage into motherhood. Featuring fantastical costumes and weirdly delightful enactments, Rossellini writes, directs, and slips into the role of animal mother in nine episodes, portraying nontraditional creatures and the ways their maternal instincts are put into action in nature.
Explicit: No
Portlandia: Meet the Co-Creator
Release Date: 08/22/2020
Authors: Apple Inc.
Description: Join actor Fred Armisen ("Saturday Night Live"), co-creator, co-writer, and co-star of IFC's "Portlandia", as he discusses the Peabody Award–winning comedy series, set and filmed in Portland, Oregon.
Explicit: No
American Crime: Meet The Creator
Release Date: 09/02/2020
Authors: Apple
Description: Oscar® winning screenwriter John Ridley (12 Years a Slave) talks about American Crime. The new ABC television series is a thought-provoking drama about one tragic crime that sends shock waves through a community. Told through the perspective of the victims, the accused, and their families, the show reveals how many lives can change in one instant.
Explicit: No