Escaping the Internal Comms Content Trap w/ Jonas Bladt H...

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Escaping the Internal Comms Content Trap | Modern Comms Podcast with Jonas Bladt Hansen & cofenster CEO Tom Vollmer.In this in-person episode of the Modern Comms Podcast, we’re joined by Jonas Bladt Hansen – internal comms strategist, founder of OnMute and Next Level IC.We unpack one of the biggest challenges facing internal communicators today: the content trap and how producing more and more content without ever really moving the needle.Jonas shares:- Why engagement is often a meaningless metric- How internal comms can actually drive business outcomes (like sales)- The mindset shift needed to stay relevant in the age of AI If you’ve ever felt like you’re creating endless content that isn't connecting, this episode is for you.Less noise. More impact. This is internal comms, redefined.Subscribe for more episodes of the Modern Comms Podcast Learn more at https://www.cofenster.com Book a free interactive demo of cofenster's AI Video Assistants: https://www.cofenster.com/live-demo

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How long is this episode of Modern Comms?

This episode is 41 minutes long.

When was this Modern Comms episode published?

This episode was published on November 19, 2025.

What is this episode about?

Escaping the Internal Comms Content Trap | Modern Comms Podcast with Jonas Bladt Hansen & cofenster CEO Tom Vollmer.In this in-person episode of the Modern Comms Podcast, we’re joined by Jonas Bladt Hansen – internal comms strategist, founder of...

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