Event-Led Growth Is the New Funnel

Why are SaaS funnels not converting like they used to? In this Talk Virtual episode, we break down the shift from outdated webinar funnels to event-led growth—a strategy that turns livestreams into content, leads, and revenue. You’ll discover: ✔ Why traditional funnels are losing effectiveness ✔ The difference between webinars and real events ✔ How to close the gap between attention and conversion ✔ A simple framework to turn livestreams into pipeline If you’re creating content but not seeing results, this is where to start. 👉 Want the system? Join the weekly sessions and build it with us. Hosted by: Ericka Bates of Talk Virtual, this session explores how SaaS founders and service-based businesses can use livestreams and event-led growth to replace outdated funnels. Learn how to turn weekly live content into a consistent system for visibility, lead generation, and pipeline growth.Subscribe to Talk Virtual on Soundwise