From Gift Boxes to Global Brands: Caroline & Sergio’s First Steps to Success

from My First Step To Success - Introduction · host Aly Khairuddin

What does it really take to build a brand people trust? In this short but powerful episode, Aly chats with Caroline Stanbury—Real Housewives of Dubai star turned serial entrepreneur—and her husband, former pro footballer and co-founder of BUST the Label, Sergio Carrallo.They reveal their very first business wins, the failures that taught them the most, and why people—and boundaries—are everything. From building teams around kitchen tables to losing investments on gut instincts gone wrong, this episode is packed with honest lessons for anyone starting (or restarting) in business.Topics:The power of people in businessLessons from failure and poor partnershipsWhy reputation is your real currencyBalancing ambition and personal life as entrepreneurial couplesReal talk. Quick insights. Big inspiration—because every success starts with one small, brave step.

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This episode is 11 minutes long.

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This episode was published on April 23, 2025.

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