From Invisible to Invincible | A mum's guide to visibility with Abi Moore

This episode explores the importance of visibility for moms in business, addressing confidence, authenticity, and practical steps to show up more effectively. Abby, a visibility strategist, shares insights on overcoming fears, imposter syndrome, and balancing motherhood with entrepreneurship.Chapters00:00 Introduction and episode overview00:32 Why visibility matters for moms in business01:28 Meet Abby: Visibility strategist and brand photographer02:25 The reality of filming and posting videos03:30 Confidence issues and perfectionism in social media04:14 Overcoming overthinking and self-doubt05:30 Behind the scenes of showing up professionally06:35 Balancing motherhood and business challenges09:17 What quietly ambitious women look like11:10 Inner critic, imposter syndrome, and identity shifts13:39 Timing and guilt in starting a business as a mom17:43 Identity shifts needed for visibility20:37 Rebuilding confidence after losing oneself26:54 The impact of showing up: success stories30:14 The importance of authenticity and being true to yourself32:11 First steps for busy moms to increase visibility34:36 Overcoming fear of live videos and going live40:04 The emotional costs of staying hidden44:21 Practice makes progress, not perfect45:08 Encouragement for moms to start now46:10 Where to find Abby and resources resourcesAbby More UK - https://www.instagram.com/abbymore.uk/Guide to Visibility by Abby - https://abbymore.uk/visibility-guide guest linksInstagram - https://www.instagram.com/abbymore.uk/