From Line Cook to Co-Owner: How Taco Chelo Was Built | On the Delo EP 184 episode artwork

EPISODE · Nov 3, 2025 · 49 MIN

From Line Cook to Co-Owner: How Taco Chelo Was Built | On the Delo EP 184

from ON THE DELO: Arizona Restaurant & Hospitality Stories · host David "The DELO" DeLorenzo

Step into Episode 184 of ‘On the Delo’ as Delo reconnects with chef-owner Aaron Chamberlin and partner/chef Suny Santana to trace a 13-year mentor-to-partner journey from St. Francis to building Taco Chelo. It’s a straight-talk playbook on persistence, clean food, tight operations, and leading with trust—told by the people who lived it.From a 15-year-old staging every station to co-creating a brand named after Suny’s mother, this episode delivers practical lessons for restaurateurs: keep menus clean, models simple, and teams empowered. If you care about real ingredients, scalable ops, and developing leaders, you’ll get a lot here.Chapter Guide (Timestamps): (0:00 – 0:31) Opening & Episode Setup: “This is episode 184…” and early memories of the show’s first guest slots. (0:36 – 1:03) Taco Chelo Age Check: Downtown Phoenix location—“eight years, almost nine.” (1:19 – 5:36) Origin Story at St. Francis: Suny’s relentless knock-on-the-door persistence leads to a shot on the line.(5:36 – 8:46) First Day & Drive: Prep, stocks, research at night—Suny grinding at 15 with no ego, just energy. (8:58 – 17:27) Monterrey → Phoenix: Family sacrifices, language barrier, and choosing to stay the course. (17:45 – 21:23) Birth of Taco Chelo: San Diego taco takeover sparks the idea; roles set (Suny: recipes, Gennaro: design, Aaron: vision); name honors Suny’s mom, “Chelo.” (23:24 – 26:21) Menu Philosophy: Three-course flow (apps, tacos, dessert) plus salads and proteins; simple, clean, real food. (24:55 – 26:51) Ingredients That Matter: Tallow, no seed oils—flavor without the gut bomb. (27:44 – 29:51) The Model That Works: Tiny 50-sq-ft kitchen → constrained, labor-efficient, repeatable operations. (29:56 – 31:13) Tempe’s Hard Lessons: Hoods, vents, and even a grease-pot fire—nothing easy, everything earned. (35:01 – 37:58) Mentorship to Partnership: Rapid station mastery, reliability, and leadership → real equity and a strong team culture. (38:30 – 39:47) What’s Next: Retaining long-timers, building a commissary, and planning smart growth. (44:52 – 48:19) Rapid Fire: Dogs, carne asada, salsa, Metallica, Grand Canyon hikes, and dream cars.👉 If this conversation hits home, subscribe for more no-BS dives on hospitality, health, and leadership. Comment with your biggest takeaway and share it with someone building a team, a concept, or a career the hard (right) way.LINKS: Connect with DELO: https://linktr.ee/iamthedelo Grab DELO’s Free eBook: https://iamthedelo.com/3f-method-book DELO’s Preferred Business Service Partners: https://iamthedelo.com/connect Entrepreneur Community: https://www.builtdifferentcommunity.com Facebook: https://facebook.com/IAmTheDelo Instagram: https://instagram.com/iamthedelo LinkedIn: https://linkedin.com/in/daviddelorenzo1 Restaurant Resources: https://www.runningrestaurants.com/subscribe DISCOUNT CODE: DeLo2025

Step into Episode 184 of ‘On the Delo’ as Delo reconnects with chef-owner Aaron Chamberlin and partner/chef Suny Santana to trace a 13-year mentor-to-partner journey from St. Francis to building Taco Chelo. It’s a straight-talk playbook on persistence, clean food, tight operations, and leading with trust—told by the people who lived it.From a 15-year-old staging every station to co-creating a brand named after Suny’s mother, this episode delivers practical lessons for restaurateurs: keep menus clean, models simple, and teams empowered. If you care about real ingredients, scalable ops, and developing leaders, you’ll get a lot here.Chapter Guide (Timestamps): (0:00 – 0:31) Opening & Episode Setup: “This is episode 184…” and early memories of the show’s first guest slots. (0:36 – 1:03) Taco Chelo Age Check: Downtown Phoenix location—“eight years, almost nine.” (1:19 – 5:36) Origin Story at St. Francis: Suny’s relentless knock-on-the-door persistence leads to a shot on the line.(5:36 – 8:46) First Day & Drive: Prep, stocks, research at night—Suny grinding at 15 with no ego, just energy. (8:58 – 17:27) Monterrey → Phoenix: Family sacrifices, language barrier, and choosing to stay the course. (17:45 – 21:23) Birth of Taco Chelo: San Diego taco takeover sparks the idea; roles set (Suny: recipes, Gennaro: design, Aaron: vision); name honors Suny’s mom, “Chelo.” (23:24 – 26:21) Menu Philosophy: Three-course flow (apps, tacos, dessert) plus salads and proteins; simple, clean, real food. (24:55 – 26:51) Ingredients That Matter: Tallow, no seed oils—flavor without the gut bomb. (27:44 – 29:51) The Model That Works: Tiny 50-sq-ft kitchen → constrained, labor-efficient, repeatable operations. (29:56 – 31:13) Tempe’s Hard Lessons: Hoods, vents, and even a grease-pot fire—nothing easy, everything earned. (35:01 – 37:58) Mentorship to Partnership: Rapid station mastery, reliability, and leadership → real equity and a strong team culture. (38:30 – 39:47) What’s Next: Retaining long-timers, building a commissary, and planning smart growth. (44:52 – 48:19) Rapid Fire: Dogs, carne asada, salsa, Metallica, Grand Canyon hikes, and dream cars.👉 If this conversation hits home, subscribe for more no-BS dives on hospitality, health, and leadership. Comment with your biggest takeaway and share it with someone building a team, a concept, or a career the hard (right) way.LINKS: Connect with DELO: https://linktr.ee/iamthedelo Grab DELO’s Free eBook: https://iamthedelo.com/3f-method-book DELO’s Preferred Business Service Partners: https://iamthedelo.com/connect Entrepreneur Community: https://www.builtdifferentcommunity.com Facebook: https://facebook.com/IAmTheDelo Instagram: https://instagram.com/iamthedelo LinkedIn: https://linkedin.com/in/daviddelorenzo1 Restaurant Resources: https://www.runningrestaurants.com/subscribe DISCOUNT CODE: DeLo2025

NOW PLAYING

From Line Cook to Co-Owner: How Taco Chelo Was Built | On the Delo EP 184

0:00 49:36

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Frequently Asked Questions

How long is this episode of ON THE DELO: Arizona Restaurant & Hospitality Stories?

This episode is 49 minutes long.

When was this ON THE DELO: Arizona Restaurant & Hospitality Stories episode published?

This episode was published on November 3, 2025.

What is this episode about?

Step into Episode 184 of ‘On the Delo’ as Delo reconnects with chef-owner Aaron Chamberlin and partner/chef Suny Santana to trace a 13-year mentor-to-partner journey from St. Francis to building Taco Chelo. It’s a straight-talk playbook on...

Can I download this ON THE DELO: Arizona Restaurant & Hospitality Stories episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
URL copied to clipboard!