EPISODE · Jun 26, 2019 · 24 MIN
Gibson vs Fender - The Stratocaster Blasts Off | 3
from Business Wars
Gibson's Les Paul sets a new standard for the solid-body electric guitar, and rival guitar maker Fender needs to respond. The company does so in 1954 with a sleek, futuristic guitar unlike anything else on the market: the Stratocaster. It's a hit.With their higher volume and heavier tones, the Les Paul and Stratocaster help give rise to a new style of music: rock 'n' roll. It opens up a whole new market for electric guitars -- but which company will dominate? Support us by supporting our sponsors!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
NOW PLAYING
Gibson vs Fender - The Stratocaster Blasts Off | 3
No transcript for this episode yet
Similar Episodes
Aug 28, 2025 ·25m
Jun 4, 2025 ·9m
May 29, 2025 ·35m
May 21, 2025 ·11m