Growing a Trade Exchange Through Networking

John has spent 3 decades in the digital trade credit space beginning when it was analogue ! He has experience with household brands like Coco-cola, MLC Life, Lend Lease and Microsoft but feels most at home in the SME [ small to medium sized ] business sector. He has led sales teams and built and sold 2 eight figure businesses including a trade sale and IPO.He has been an industry leader with the International Reciprocal Trade Association since 1989 serving terms on the education and ethics committees . He was also founding president of the Australasian chapter and was recently awarded “ Legend “ status for services to the industry.John is currently CEO and founder of BBXUK recognised globally as the largest player in the sector with operations in 13 counties.He is Australian by birth and holds duel passports with the UK Interests include travel and sport and he spent 14 years on the ECB cricket umpires “ D “ list panel In addition to his many accomplishments, John is also a best-selling author. His book, "Business Blunders and Bloody Great Ideas," tells the fascinating story of why only 52% of businesses survive despite the owner's best efforts not to, while the rest fail! With his extensive experience in the digital trade credit space and his success in building and selling two eight-figure businesses, John brings a wealth of knowledge and expertise to his writing. His book is a must-read for anyone looking to start their own business or improve their chances of success. Through his book, John shares his insights into the common mistakes that business owners make and offers practical advice on how to avoid them. He also highlights the importance of having a great idea and the courage to pursue it, even in the face of failure. Overall, John's book is a valuable resource for anyone looking to succeed in the business world, and it is a testament to his expertise, dedication, and passion for helping others. His keynotes are always hard hitting tell it as it is as only an Aussie can and promises the audience at least one take away that can be immediately implemented into any business.https://www.nuggetstore.co.uk/products/business-blunders-and-bloody-great-ideashttps://www.linkedin.com/in/john-attridge/