EPISODE · Aug 29, 2025 · 1H 2M
Hooked: Social Media and Consumer Psychology
from The Information Entropy Podcast · host Dr. Tom Jenks and Mitchell Gatting
Ever wonder why you keep scrolling, buying, or clicking — even when you know you shouldn’t? In this episode, we dive into the science of attention and the clever tricks marketers and social media platforms use to capture it. From supermarket layouts and clever packaging to TikTok’s endless scroll and online ads, we explore how your brain is being subtly steered and why compulsive behaviours like doomscrolling are so hard to resist. Music: HOME - AWAY
What this episode covers
Ever wonder why you keep scrolling, buying, or clicking — even when you know you shouldn’t? In this episode, we dive into the science of attention and the clever tricks marketers and social media platforms use to capture it. From supermarket layouts and clever packaging to TikTok’s endless scroll and online ads, we explore how your brain is being subtly steered and why compulsive behaviours like doomscrolling are so hard to resist. Music: HOME - AWAY
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Hooked: Social Media and Consumer Psychology
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