How a Freelance Marketer Used a Pricing Tear-Up to Land R...

What this episode covers

Episode 45 of Freelance Marketing with Fexingo. Lucas and Luna dig into a specific case: a solo marketer who dropped her hourly rate and switched to a value-based fee model, then landed a $60,000 retainer within three months. They walk through the actual numbers — how she priced her first project, the conversation she had with the client to switch to a retainer, and the psychology behind charging for outcomes instead of time. If you are a freelance marketer who has ever felt stuck trading hours for dollars, this episode gives you a concrete, repeatable approach. #FreelanceMarketing #PricingStrategy #ValueBasedPricing #RetainerModel #Marketing #FexingoBusiness #BusinessPodcast #FreelanceTips #MarketingConsultant #PricingTearUp #HourlyRate #ValueBasedFee #ClientAcquisition #MarketingStrategy #Freelancer #SoloMarketer #BusinessGrowth #MarketingPodcast Keep every episode free: buymeacoffee.com/fexingo

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Frequently Asked Questions

How long is this episode of Freelance Marketing with Fexingo: Independent Marketers, Consulting, and Solo Service Providers?

This episode is 9 minutes long.

When was this Freelance Marketing with Fexingo: Independent Marketers, Consulting, and Solo Service Providers episode published?

This episode was published on June 11, 2026.

What is this episode about?

Episode 45 of Freelance Marketing with Fexingo. Lucas and Luna dig into a specific case: a solo marketer who dropped her hourly rate and switched to a value-based fee model, then landed a $60,000 retainer within three months. They walk through the...

Can I download this Freelance Marketing with Fexingo: Independent Marketers, Consulting, and Solo Service Providers episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.