EPISODE · Jan 21, 2026 · 19 MIN
How ‘crunchy mom’ vaccine skeptics joined RFK Jr.’s MAHA movement
from The Excerpt
What started as organic food and holistic parenting has evolved into something far more political. USA TODAY's Extremism Reporter Will Carless investigates how “crunchy moms” became a powerful force inside the MAHA — Make America Healthy Again — movement, why anti-vaccine beliefs spread so effectively online and how Robert F. Kennedy Jr. fits into the story. Public health experts warn the consequences could reshape trust in medicine itself.Let us know what you think of this episode by sending an email to [email protected]. Episode transcript available here. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
What this episode covers
Once about clean living, “crunchy mom” culture is now fueling vaccine skepticism and political support for Robert F. Kennedy Jr.’s MAHA movement.
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How ‘crunchy mom’ vaccine skeptics joined RFK Jr.’s MAHA movement
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