EPISODE · Feb 21, 2025 · 13 MIN
How do you thrive as a one-person marketing team?
from Content Amplified · host Masset - Content Amplified
In this episode, we interview Matt Fiel, EVP of Marketing at Penrod, a healthcare-focused Salesforce consultancy. As a one-person marketing team, Matt shares his strategies for maximizing efficiency, leveraging technology, and knowing when to outsource or expand.What you'll learn in this episode:How to prioritize tasks when you're the only marketerThe role of AI, automation, and project management tools in streamlining workWhen to outsource versus handling tasks in-houseHow to make a data-driven case for growing your teamThe key metrics that justify hiring additional marketing staffIf you're navigating the challenges of running marketing solo or leading a small team, this episode is packed with insights to help you scale smartly.Text us what you think about this episode!
What this episode covers
In this episode, we interview Matt Fiel, EVP of Marketing at Penrod, a healthcare-focused Salesforce consultancy. As a one-person marketing team, Matt shares his strategies for maximizing efficiency, leveraging technology, and knowing when to outsource or expand. What you'll learn in this episode: How to prioritize tasks when you're the only marketerThe role of AI, automation, and project management tools in streamlining workWhen to outsource versus handling tasks in-houseHow to make a data-d...
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How do you thrive as a one-person marketing team?
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