EPISODE · May 4, 2026 · 21 MIN
How I Actually Make Decisions in My Business (Example in Real-Time) | Ep. 58
from Small Business Growth Made Simple · host Rachel Lubchansky
What does it really look like to make a thoughtful, aligned decision in your business when you don’t have the answer yet? In this solo episode, I’m pulling back the curtain and bringing you directly into my decision-making process in real time. Instead of waiting until everything is neat and figured out, I’m walking you through how I think through a big question in my business right now: whether or not to add Substack to my marketing strategy. This episode is an honest look at what it means to sit in uncertainty, ask better questions, and make decisions that are rooted in clarity rather than urgency or noise. In this episode, you’ll hear: ✨ Why excitement is not the same thing as clarity when making business decisions ✨ How I evaluate new platforms through the lens of my marketing funnel ✨ The hidden costs of adding something new, including time, energy, and focus ✨ Why more is not better and how spreading yourself too thin impacts growth ✨ The difference between a strategy and a distraction and how to tell which is which ✨ The key questions I ask before making any major decision in my business ✨ Why taking your time to decide is not a weakness but a strength If you’ve been feeling pulled toward something new, questioning your current strategy, or struggling to decide your next move, this episode will remind you that the goal is not to rush into action. The goal is to make decisions that truly move your business forward. Tune in and learn how to slow down, think clearly, and make decisions with intention, even when you don’t have all the answers yet. LET'S CONNECT! If you’re ready to take the next step in your business, attract your dream clients, or gain clarity on your strategy, I’d love to connect. Whether you’re just starting out or looking to grow, I’m here to support you in building a business that aligns with who you are at your core and the lifestyle you want to live. Simply connect with me through one of these channels: Website: https://www.rachel-lubchansky.com/ Facebook: https://www.facebook.com/rachel.lubchansky LinkedIn: https://www.linkedin.com/in/rachel-lubchansky Book Your Free Discovery Call:https://rachellubchansky.as.me/consult You can explore my 1:1 strategy + mentorship here: https://www.rachel-lubchansky.com/1-1-mentorship Get The Business Clarity Scorecard and uncover in just 3 minutes what your business needs to grow:https://www.rachel-lubchansky.com/resources#get-clarity -------- EPISODE CREDITS:Produced, edited and mixed by Pod2GoMusic from #Uppbeat by Infraction (Tropic of Life)License code: SAZGVKPQTBNJEMWC
What this episode covers
What does it really look like to make a thoughtful, aligned decision in your business when you don’t have the answer yet? In this solo episode, I’m pulling back the curtain and bringing you directly into my decision-making process in real time. Instead of waiting until everything is neat and figured out, I’m walking you through how I think through a big question in my business right now: whether or not to add Substack to my marketing strategy. This episode is an honest look at what it means to sit in uncertainty, ask better questions, and make decisions that are rooted in clarity rather than urgency or noise.
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How I Actually Make Decisions in My Business (Example in Real-Time) | Ep. 58
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