How One Orthodontist Gets 15+ New Patients a Month from TikTok (No Ads)

In this episode, Chris sits down with Dr. Sable Staller, an orthodontist practicing in New York who is redefining how dental professionals use social media to grow their practices. Dr. Staller shares how she began posting content during her orthodontic residency in the middle of the pandemic and how that decision turned into a powerful digital brand that now brings in real patients—organically. From building trust with potential patients before they ever walk into the office to networking with other dentists online, Dr. Stahler explains how social media can be one of the most powerful marketing tools for dental practices today. If you've ever thought social media was only for influencers or dancing trends, this episode will completely change your perspective. What You’ll Learn in This Episode 🦷 How Dr. Staller started posting content during orthodontic residency 📱 Why TikTok has become her most powerful patient acquisition channel 📈 How she brought in 15+ new patients in one month organically 🎥 The simple content formats that perform best for dentists ⏱ How much time social media actually takes each week 👩‍⚕️ Why social media builds trust before patients ever call your office 📊 How content can reduce new-patient cancellation rates 🤝 The unexpected networking benefits with other dentists and specialists 📹 Why you don’t need expensive cameras or equipment to start Key Takeaway Social media isn’t just about views—it’s about building familiarity and trust with potential patients before they ever step into your office. When done consistently, it can become a powerful growth engine for dental practices. Resources & Mentions 📱 Follow Dr. Sable Staller on social media for orthodontic education and behind-the-scenes practice content. 📱 TikTok: https://www.tiktok.com/@bracesbysable 📸 Instagram: https://www.instagram.com/bracesbysable/ ▶️ YouTube: https://www.youtube.com/@bracesbysable 🔗 Link Hub / All Links: https://beacons.ai/theorthotokist Connect With Us _________________________________________________________________________ Join Our Facebook Group! https://www.facebook.com/groups/nobsdentalgrowth Check us out! https://kickstartdental.com/get-in-touch/ Follow us for daily tips, tricks and growth hacks for YOUR practice! https://www.instagram.com/kickstartdental/ https://www.linkedin.com/company/kicsktart-dental-marketing _________________________________________________________________________ Want to work with KickStart Dental to GROW your dental practice? Contact: [email protected] Episode ideas? Guest Inquiries? Contact: [email protected] _________________________________________________________________________ _________ 📥 Free Resource: Schedule a free strategy session with Kickstart Dental Marketing → Book Here. https://kickstartdental.com/get-in-touch/ 🛠️ Tools & Tips: SmartFollow™ – Automated lead follow-up CallGuard AI™ – Review & coach call performance PatientLine™ – AI phone assistant for overflow and after-hours 💬 Let’s Talk Strategy: 👉 Book a free strategy session: https://kickstartdental.com/get-in-touch/ _________________________________________________________________________ Join Our Facebook Group! https://www.facebook.com/groups/nobsdentalgrowth Check us out! https://kickstartdental.com/get-in-touch/ Follow us for daily tips, tricks and growth hacks for YOUR practice! https://www.instagram.com/kickstartdental/ https://www.linkedin.com/company/kicsktart-dental-marketing _________________________________________________________________________ Want to work with KickStart Dental to GROW your dental practice? Contact: [email protected] Episode ideas? Guest Inquiries? Contact: [email protected] _________________________________________________________________________