How Starting a Podcast Birthed my Business

The Power of PR

Release Date: 05/01/2022

Description: What is public relations? PR is so often overlooked by trade business owners. It sounds too hard, too high level and most tradies don’t even understand WHAT it is.WELL, NOT ANYMORE!On this episode we are breaking down;What the HECK is PR anyway?Why we as trade business owners NEED PRHow PR can CUT YOUR MARKETING BUDGET IN HALFPlus a few examples of tradies who NAILED their PR strategy and won BIG for it!Tune in ASAP !As always, if you have a funny tradie story, trade business question or anything in between, email us at [email protected] or if you want to fast track your business, book in a FREE strategy session with Andy at https://www.lifestyletradie.com.au/strategy-session/

Explicit: No

The Best Type of Marketing Strategy For Small Businesses

Release Date: 04/20/2023

Description: After working with over a thousand of small business owners one-to-one on on their marketing strategies, I know what business owners need in their strategies and action plans and what they don’t  I don’t hunt around for what other people do, but every now and again I’m sent a strategy from a business owner who has paid thousands for what amounts to a four page document, or a thick array of pretty graphs, or a spreadsheet. None of these have been able to translate into the actions a small business owner needs to take to make their marketing work So for me, a marketing strategy needs that action plan to sit alongside it. You as the small business owner needs to understand how the marketing proposition bit (all the brain stuff) works with the activity  I used to apolgise for the lack of spreadsheets and pretty graphs in the strategy and action plan documents we create for and with our small business clients. I used to feel weird I gave our clients lists, and spent so much time showing how to do the things we recommended. I also knew that often our plans don’t have “razzmatazz” - and now I’m proud of it. A big idea is easy to think of, and plan. But once it’s done, what about all the basic marketing activity you needed to have to keep that growth consistent? Now I say what we do is exactly the sort of marketing strategy a small business needs. One that meets your stage of business, your goals, your budget, your capacity and your skill levels. All of which can change and adjust as you grow.  In this episode I’m going to share with you what I consider are the must have elements of a marketing strategy and action plan for a small business  Follow along, take notes and see if you’ve got all of these elements on hand to help you flesh out your marketing and make it work better for you over the next twelve months.  In this episode we cover: Why a small business strategy is different to one for a large business What stresses and needs small business owners need to take into account What limitations your strategy needs to consider What small business owners often want but are not often required in a strategy Why we need to ask tricky questions What I believe all small business marketing strategies need Closing the circle - what we include that I consider essential practice for small business owners    Important Links Come to Rachel’s Free content strategy workshops Register interest for Rachel’s content coaching programme Rachel’s SUBSTACK Rachel’s YouTube Channel Join the My MAP IT Marketing Strategy School Become a part of our Facebook group Buy your copy of Be a Spider, Build a Web Download OUR free Face of your Business checklist Download the free workbookSee omnystudio.com/listener for privacy information.

Explicit: No

Building Healthy Partnerships, Commitment, Part 6 of 10

Release Date: 03/05/2022

Description: In this sixth of ten Bible and Business episodes on building healthy partnerships for Christian Business Owners and business leaders, Bill English, publisher of Bible and Business, discusses commitment and why it matters. This content is taken from chapter 4 on Partnerships in his book “A Christian...

Explicit: No

Eight Essential Principles For Sustainable Business Growth

Release Date: 07/28/2022

Description: The BUSINESS TRANSFORMATION PODCAST is aimed at Small and Medium Business Owners, Entrepreneurs, and Start-ups. It seeks to provide insights to business owners about business issues and assist them to make change their business processes and outlook that enables rapid growth and transformation into scalable entities. Episode -1  of the podcast suggests the 8 basic principles that business owners should follow and adopt as a part of their business strategy or practice, in order to sustainably grow their businesses.

Explicit: No

BrandingBlog by Dave Young

Release Date: 08/18/2020

Authors: Dave Young

Description: Marketing Advice and Advertising Strategy for Local Business Owners

Explicit: No

The Marketing Report

Release Date: 09/24/2020

Authors: Russell Pearson

Description: Marketing and Sales Strategy, Tactics and Tips for Frustrated Business Owners.

Explicit: No

Gold Squadron Podcast

Release Date: 08/26/2020

Authors: Dion Morales

Description: Chicago's Home for X-Wing News, Strategy, & Entertainment.

Explicit: No

North San Diego Business

Release Date: 08/28/2020

Authors: Debra Simpson

Description: Information for small business owners in the area of business strategy, marketing, social media, and networking.

Explicit: No

Pixelmattic's Marketing Podcast

Release Date: 07/01/2021

Authors: Sandeep Kelvadi

Description: Marketing insights, brand strategy, content marketing and WordPress tips for business owners and marketers.

Explicit: No

The Masterly CEO Show

Release Date: 03/31/2021

Authors: Selle Evans

Description: A podcast for minority women business owners to learn the strategy that helped me grow a company into an Inc 5000 company.

Explicit: No

The Wing-T War Room Podcast

Release Date: 06/18/2021

Authors: Eric Vaughn

Description: A place where Wing-T Coaches of all flavors come to talk strategy, adaptation, and overall logistics. There may be some coaches outside of the Wing-T appearing on the show, but it will still be Wing-T related!

Explicit: No

Business SOS - Stories of Success

Release Date: 09/03/2020

Authors: Marc Adams

Description: Business Stories of Success where we interview successful business owners for successful business owners! How did they make it happen, how do they keep it going? Listen in to business owners who are striving for and reaching business success.

Explicit: No

Kgadi on Strategy

Release Date: 11/03/2021

Authors: Kgadi Mmanakana

Description: A podcast for startup business owners hosted by Professional Consultant, Scholar and Speaker on Entrepreneurship and Strategy, Kgadi Mmanakana. The podcast was launched to scale the impact that her strategy consulting firm, KM - Consulting and Development Services, has been making in the Enterprise Development and Startup space helping business owners build foundations for business sustainability, scalability and profitability. And to serve as a business insights archive that aspiring and emerging business leaders can have access to anytime.

Explicit: No

Favor & Grace In Your Business

Release Date: 04/27/2021

Authors: Favor & Grace In Your Business

Description: As an entrepreneur I wanted to create this podcast to encourage new business owners and business owners that have been in business for years . As a Christian entrepreneur sometimes we go through those times when we just want to give up. Or maybe we just don’t know were to begin. This journey isn’t always clear if we don’t have our minds on the Lord. So we have to stay in God’s word and allow him to lead us , our families and our businesses.

Explicit: No

CMC Partners

Release Date: 06/07/2021

Authors: C.Byrne

Description: Webinar audio content from CMC Partners, who provide growth and exit strategy development services for business owners. cbyrne.substack.com

Explicit: No