How to acquire, engage, & delight your bank’s customers episode artwork

EPISODE · Aug 13, 2024 · 32 MIN

How to acquire, engage, & delight your bank’s customers

from Banking Reinvented

Episode 9 of the ‘Banking Reinvented’ podcast covers how your bank can improve customer acquisition, activation, engagement, and retention to build stronger, more profitable relationships.Together, Tim Rutten and Karan Oberoi discuss strategies for driving top-line growth, plus best practices to help you get there. They also explain how you can initiate the organizational change that will contribute to this growth.Tune in to learn how your bank can boost efficiency and customer satisfaction with modernized internal processes and technology.Curious to find out more about customer-centric banking? Follow us on LinkedIn:-> Backbase-> Jouk Pleiter-> Tim Rutten-> Karan OberoiStep into the future of finance -> Check out our content hub(00:00) - Welcome to the ‘Banking Reinvented’ podcast(00:34) - Revolut acquiring a UK banking license(03:04) - Exploring top line vs. bottom line strategies for growth(06:37) - Importance of modernizing from inside out(11:08) - Role of ambitious leadership and clear goals(16:47) - Improving the onboarding and activation experience(21:09) - Increasing customer engagement(24:54) - Using AI and data for customer retention(27:40) - Key takeaways

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How to acquire, engage, & delight your bank’s customers

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