How to build a movement? Panel discussion at the Desire event, September 2024

Over the past two years, the partners of the New European Bauhaus lighthouse project Desire - Designing the Irresistible Circular Society, have been experimenting with building ecosystems to engage citizens in the green transition within their local communities.    At the Desire conference on 10 September in Copenhagen, Diana Krabbendam from The Beach discussed the lessons learned from the Amsterdam demo site Wildemanbuurt with Helene Eiliott from the NEB-Star New European Bauhaus project in Stavanger, Norway.    Experience shows that it can be difficult for citizens to truly believe that they will have a real influence on the development of their neighborhood. Therefore, it is important to build trust among all stakeholders. And it can take time. - In Amsterdam, they have, among other things, established "Design and Do groups" to engage people. Additionally, Peter Andreas Sattrup, Head of Green Transition at NCC, shared his insights on how a large construction company like NCC can draw inspiration from the New European Bauhaus in their building projects. The moderator was Michael Booth.    Desire is funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or CINEA. Neither the European Union nor the granting authority can be held responsible for them.