How to make people care? Emergency aid's marketing problem | Rethinking Humanitarianism

Global polls show citizens in many countries want their governments to fund humanitarian aid. But the US and other nations have gutted aid departments or shrunk budgets – with little public pushback. Has the aid sector gotten too wonky to connect with the public? On the podcast: Emergency aid's marketing problem, and ideas to win the battle for attention. Guests:  Sana Bég, executive director, Doctors Without Borders/Médecins Sans Frontières (MSF) Canada Dr. Polly Pallister-Wilkins, political geographer and associate professor in the Department of Political Science at the University of Amsterdam ____ Got a question or feedback? Email [email protected] or post on social media using the hashtag #RethinkingHumanitarianism.