How to Tell Your Brand Story (and Why It Drives Growth) | Ep 40 episode artwork

EPISODE · Sep 19, 2025 · 19 MIN

How to Tell Your Brand Story (and Why It Drives Growth) | Ep 40

from Video Mavericks: The Small Business Video Marketing Podcast · host Workshop Media

Your brand story is more than your “About Us” page. It’s the mission, vision, and values that shape how customers see you and why they choose you over competitors.In this episode of Video Mavericks, Jeff and Brett break down brand storytelling for small businesses and explain how to make your story consistent across every touchpoint.You’ll learn:• What a brand story really is (and isn’t)• How mission, vision, and values connect to storytelling• Why consistency builds trust across websites, videos, and customer interactions• Real brand story examples from Nike• How to apply your story in marketing, video, and employee cultureWhether you’re creating a brand video, training new employees, or planning your social content, your brand story should guide every decision.Subscribe to Workshop Media for weekly video marketing insights.Want help unpacking your story? Join our Brand Storytelling Workshop at https://brandstoryworkshop.comGet even more actionable strategies with our Free Small Business Video Marketing https://workshopmedia.co/playbook#VideoMarketing #SmallBusinessGrowth #VideoStrategy #VideoProductionTips #VideoMavericks #WorkshopMedia #MarketingROI

Your brand story is more than your “About Us” page. It’s the mission, vision, and values that shape how customers see you and why they choose you over competitors.In this episode of Video Mavericks, Jeff and Brett break down brand storytelling for small businesses and explain how to make your story consistent across every touchpoint.You’ll learn:• What a brand story really is (and isn’t)• How mission, vision, and values connect to storytelling• Why consistency builds trust across websites, videos, and customer interactions• Real brand story examples from Nike• How to apply your story in marketing, video, and employee cultureWhether you’re creating a brand video, training new employees, or planning your social content, your brand story should guide every decision.Subscribe to Workshop Media for weekly video marketing insights.Want help unpacking your story? Join our Brand Storytelling Workshop at https://brandstoryworkshop.comGet even more actionable strategies with our Free Small Business Video Marketing https://workshopmedia.co/playbook#VideoMarketing #SmallBusinessGrowth #VideoStrategy #VideoProductionTips #VideoMavericks #WorkshopMedia #MarketingROI

NOW PLAYING

How to Tell Your Brand Story (and Why It Drives Growth) | Ep 40

0:00 19:26

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Frequently Asked Questions

How long is this episode of Video Mavericks: The Small Business Video Marketing Podcast?

This episode is 19 minutes long.

When was this Video Mavericks: The Small Business Video Marketing Podcast episode published?

This episode was published on September 19, 2025.

What is this episode about?

Your brand story is more than your “About Us” page. It’s the mission, vision, and values that shape how customers see you and why they choose you over competitors.In this episode of Video Mavericks, Jeff and Brett break down brand storytelling for...

Can I download this Video Mavericks: The Small Business Video Marketing Podcast episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
URL copied to clipboard!