How to Use LinkedIn to Grow Your Consulting, Coaching, or Professional Services Business

Are you looking to connect with CEOs, High-Level Employees, Business Professionals, Non-Profits, Organizational Leaders, etcetera who can be your high-paying clients? Then LinkedIn is the platform for you. LinkedIn is the platform to grow your network, build trust, get established as a thought leader, and generate leads if used with the right strategies. Most people get frustrated and fail to do business on LinkedIn because they lack strategy. In this episode, I talk about how to use LinkedIn and leverage LinkedIn to work for you. About the Host: Ann Carden is a highly sought-after Expert Business Growth Consultant, Marketing Strategist, three-time published Author, and a #1 Bestselling Author, and Professional Speaker for small businesses and entrepreneurs. With more than forty-one years of business experience and coaching and consulting hundreds of coaches, entrepreneur’s and owners in more than forty different industries to more success, Ann knows what it takes to succeed in all areas of business. After spending thirteen years in corporate business management, Ann started her journey as an entrepreneur building businesses for herself for twenty-nine years. Her first business started out of financial hardship and Ann was able to propel that business into the international market (before the internet.) After selling that business, she went on to start and build five more businesses to succeed. She has sold those businesses and today has a passion for helping small business owners and entrepreneurs build their success. She has been featured on the affiliates of ABC, NBC, CW, and FOX, among many other media outlets. Her articles have been published on Small Business Trendsetters and Business Innovators Magazine, and she has been a featured guest on multiple podcast shows such as; “Business Innovators Radio” podcast which can be heard at: BusinessInnovatorsRadio.com/Ann-Carden. She was also chosen as one of the top coaches in the world by Six-Figure Coach Magazine. Through the years Ann has educated thousands of professionals through speaking, workshops, seminars, and online platforms as a Speaker. How to Connect with Ann Carden: Website: https://anncardencoaching.com Linkedin: http://www.linkedin.com/in/business-consultant-coach Youtube: https://www.youtube.com/anncarden Facebook: https://www.facebook.com/Ann-Carden-A-Carden-Inc-110882230558068/ (0:00) Introduction to the podcast and the importance of LinkedIn (2:32) LinkedIn vs other social media platforms (4:31) Networking and relationship-building on LinkedIn (6:39) How to leverage LinkedIn's Sales Navigator for potential connections (9:56) Using LinkedIn for client acquisition and partnership formation (13:06) The importance of consistency and long-term strategy on LinkedIn (14:31) Protecting your brand on LinkedIn (15:25) The role of LinkedIn in long-term business growth (16:23) The impact of a well-positioned LinkedIn profile on your business (17:23) Closing thoughts and appreciation for listeners