How Vivien Wong Built Little Moons Into a Global Brand episode artwork

EPISODE · Apr 28, 2026 · 59 MIN

How Vivien Wong Built Little Moons Into a Global Brand

from Femme & Fortune · host Ayesha Ofori

In this episode of Femme & Fortune, Ayesha Ofori sits down with Vivien Wong, co founder of Little Moons, the mochi ice cream brand that went from a homemade idea to a global business.Vivien shares how she started with a simple ice cream machine at home while still working in finance, and how she turned that into one of the UK’s most recognisable food brands.This is not a “perfect plan” story. It is about resourcefulness, problem solving, and building slowly over time.We cover:• Growing up in a family business and how it shaped her mindset• Why she didn’t need a completely original idea to win• Building Little Moons without outside funding for over a decade• Landing Yo! Sushi as a first major customer• The reality of scaling a business from small batches to £10m+ revenue• What it felt like to finally take money off the table• Why making money is not the same as building wealth• How she learned to invest after her exit• The biggest mistakes women make when building wealthThis episode is a real look at what it actually takes to build something meaningful and profitable over time.—💬 What stood out most to you from Vivien’s story?🔔 Subscribe for more conversations on money, mindset and building real wealth—About Vivien WongVivien Wong is the co founder of Little Moons, a global mochi ice cream brand stocked in major retailers and restaurants worldwide. She built the business from scratch with her brother, scaling it over 15+ years before bringing in private equity investment.About Ayesha OforiAyesha Ofori is a former Goldman Sachs Executive Director and the founder of Propelle. She has managed over £500m for ultra high net worth clients and now focuses on helping women build wealth with confidence.—#FemmeAndFortune #LittleMoons #Entrepreneurship #WomenInBusiness #BuildingWealth

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