EPISODE · Feb 23, 2026 · 31 MIN
If Your Message Doesn’t Land, It’s Not a Wording Problem
from Debugging Human Communication · host debugginghumancommunication
If your work is solid but your message doesn’t travel, this episode will help. In this episode, Dr. Shani Horowitz-Rozen speaks with Robyn (Jackson) Malone, CEO & Chief Partner Officer, RJ Communications, about what makes messages land, especially when the topic is complex, regulated, or high-stakes. You’ll learn: Why audience insight beats “better wording” How to find the why behind choices and decisions How to communicate with rigor and relevance: facts + meaning How to think about AI in communications: competitive advantage comes from how you use it
What this episode covers
If your work is solid but your message doesn’t travel, this episode will help. In this episode, Dr. Shani Horowitz-Rozen speaks with Robyn (Jackson) Malone, CEO & Chief Partner Officer, RJ Communications, about what makes messages land, especially when the topic is complex, regulated, or high-stakes. You’ll learn: Why audience insight beats “better wording” How to find the why behind choices and decisions How to communicate with rigor and relevance: facts + meaning How to think about AI in communications: competitive advantage comes from how you use it
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If Your Message Doesn’t Land, It’s Not a Wording Problem
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