EPISODE · Sep 26, 2025 · 49 MIN
Inside a $50M+ Multifamily Construction Company: Greg Looney, CEO of Inherent Commercial
from Breaking Ground with Justin Goodin · host Justin Goodin
What does it really take to bring a multifamily project from the drawing board to reality in today’s market? Rising material costs, tariffs, labor shortages, and complex timelines all make development harder than ever. That’s why having the right construction management firm is critical.In this episode of Breaking Ground with Justin Goodin, I sit down with Greg Looney, founder of Inherent Commercial, recognized by Indianapolis Business Journal as one of the Fast 25 fastest-growing companies. With construction experience in healthcare, senior living, commercial, and multifamily projects, Greg has seen it all — and he shares candid insights that most developers and investors never hear from behind the construction fence.Here’s what you’ll learn in this conversation:- The biggest mistakes developers make when hiring GCs and how to avoid them- The impact of tariffs and volatile pricing on multifamily projects in 2025- The #1 thing all passive investors should review before investing in a multifamily development- Why trust between developers and contractors often breaks down — and how to build partnerships that last- Behind-the-scenes of a real multifamily build: surprises, challenges, and lessons learned- Greg’s bold predictions for construction costs and project timelines in the next 12–18 monthsIf you’re a multifamily developer, passive investor, or city leader, this episode gives you an inside look at how projects really get delivered — and what you should watch out for when evaluating partners.🔗 Learn more about Inherent Commercial: https://inherentco.com/🔗 Follow Inherent Commercial on LinkedIn: https://www.linkedin.com/company/inherentcommercial/Subscribe to Breaking Ground with Justin Goodin for more insider conversations on multifamily development, construction, and passive real estate investing.🔗 Learn more about Goodin Development: https://goodindevelopment.com/🔗 Follow Justin on LinkedIn: https://www.linkedin.com/in/justingoodin/🔗 Follow Justin on Facebook: https://www.facebook.com/justin.goodin.16
What this episode covers
What does it really take to bring a multifamily project from the drawing board to reality in today’s market? Rising material costs, tariffs, labor shortages, and complex timelines all make development harder than ever. That’s why having the right construction management firm is critical.In this episode of Breaking Ground with Justin Goodin, I sit down with Greg Looney, founder of Inherent Commercial, recognized by Indianapolis Business Journal as one of the Fast 25 fastest-growing companies. With construction experience in healthcare, senior living, commercial, and multifamily projects, Greg has seen it all — and he shares candid insights that most developers and investors never hear from behind the construction fence.Here’s what you’ll learn in this conversation:- The biggest mistakes developers make when hiring GCs and how to avoid them- The impact of tariffs and volatile pricing on multifamily projects in 2025- The #1 thing all passive investors should review before investing in a multifamily development- Why trust between developers and contractors often breaks down — and how to build partnerships that last- Behind-the-scenes of a real multifamily build: surprises, challenges, and lessons learned- Greg’s bold predictions for construction costs and project timelines in the next 12–18 monthsIf you’re a multifamily developer, passive investor, or city leader, this episode gives you an inside look at how projects really get delivered — and what you should watch out for when evaluating partners.🔗 Learn more about Inherent Commercial: https://inherentco.com/🔗 Follow Inherent Commercial on LinkedIn: https://www.linkedin.com/company/inherentcommercial/Subscribe to Breaking Ground with Justin Goodin for more insider conversations on multifamily development, construction, and passive real estate investing.🔗 Learn more about Goodin Development: https://goodindevelopment.com/🔗 Follow Justin on LinkedIn: https://www.linkedin.com/in/justingoodin/🔗 Follow Justin on Facebook: https://www.facebook.com/justin.goodin.16
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Inside a $50M+ Multifamily Construction Company: Greg Looney, CEO of Inherent Commercial
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