EPISODE · Jun 29, 2025 · 38 MIN
Instagram Cold Outreach Lessons for Your Health and Wellness Podcast with Coach Diana Leigh
from Profits Through Podcasting: Podcast Marketing for Health & Wellness Lead Generation · host East Coast Studio | Podcast Marketing & Production
Cold outreach on Instagram along with your health and wellness podcast is the ultimate combination! Functional nutrition coach and creator of The Anti-Macro Method, Diana Leigh, is sharing what she’s learned from doing successful cold outreach on Instagram. She emphasizes the importance of initiating natural and genuine conversations, rather than jumping directly into sales pitches. People can tell when you’re just selling! Successful outreach for Diana involves building relationships over time (which she explains how to do), and those relationships can eventually lead to potential clients considering her services. With a virtual assistant handling lead outreach, she has optimized her workflow to focus on client engagement—and she’s finding great success in doing so! Today’s episode includes: Why Diana integrates a community aspect within her individual services for shared client experiences. Why hiring a virtual assistant for lead outreach helps Diana prevent burnout. How often Diana makes content for Instagram, and what kinds. How Diana utilizes ChatGPT for idea generation and content repurposing. Why free resources, like a meal planning guide, enhance engagement with her clients. How client interview episodes add authenticity to testimonials and storytelling. Diana’s strategy in asking for Instagram handles from people visiting her website. Are you pouring your heart into your podcast but still not seeing the growth you deserve? Download our free guide to unlock your podcast’s full potential and expand your impact: https://eastcoaststudio.com/5mistakes Diana’s website: https://www.coachdianaleigh.com The Anti-Macro Podcast on Apple: https://podcasts.apple.com/us/podcast/the-anti-macro-podcast/id1652727305 The Anti-Macro Podcast on Spotify: https://open.spotify.com/show/7KOna0UXeTuejCosS2UQzc?si=2de6b0df91334abd Diane on Instagram: http://www.instagram.com/coachdianaleigh Our LinkedIn: https://www.linkedin.com/company/eastcoaststudio/ Our Instagram: https://www.instagram.com/ecpodcaststudio/
What this episode covers
Cold outreach on Instagram along with your health and wellness podcast is the ultimate combination! Functional nutrition coach and creator of The Anti-Macro Method, Diana Leigh, is sharing what she’s learned from doing successful cold outreach on Instagram. She emphasizes the importance of initiating natural and genuine conversations, rather than jumping directly into sales pitches. People can tell when you’re just selling! Successful outreach for Diana involves building relationships over time (which she explains how to do), and those relationships can eventually lead to potential clients considering her services. With a virtual assistant handling lead outreach, she has optimized her workflow to focus on client engagement—and she’s finding great success in doing so! Today’s episode includes: Why Diana integrates a community aspect within her individual services for shared client experiences. Why hiring a virtual assistant for lead outreach helps Diana prevent burnout. How often Diana makes content for Instagram, and what kinds. How Diana utilizes ChatGPT for idea generation and content repurposing. Why free resources, like a meal planning guide, enhance engagement with her clients. How client interview episodes add authenticity to testimonials and storytelling. Diana’s strategy in asking for Instagram handles from people visiting her website. Are you pouring your heart into your podcast but still not seeing the growth you deserve? Download our free guide to unlock your podcast’s full potential and expand your impact: https://eastcoaststudio.com/5mistakes Diana’s website: https://www.coachdianaleigh.com The Anti-Macro Podcast on Apple: https://podcasts.apple.com/us/podcast/the-anti-macro-podcast/id1652727305 The Anti-Macro Podcast on Spotify: https://open.spotify.com/show/7KOna0UXeTuejCosS2UQzc?si=2de6b0df91334abd Diane on Instagram: http://www.instagram.com/coachdianaleigh Our LinkedIn: https://www.linkedin.com/company/eastcoaststudio/ Our Instagram: https://www.instagram.com/ecpodcaststudio/
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Instagram Cold Outreach Lessons for Your Health and Wellness Podcast with Coach Diana Leigh
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