Introduzione al Brand journalism. Un nuovo modo di fare giornalismo tra etica e responsabilità sociale

from Interpreti del Paese · host Ital Communications

Oggi Andrea Pancani, con l’aiuto del libro “L’impresa come media” di Cristina Maccarrone e Roberto Zarriello, edito da Flaco Edizioni e fonte per il nostro podcast, vi racconterà cos’è il Brand journalism, il suo valore sociale ed il nuovo ruolo che ha assunto nello sviluppo della comunicazione d’impresa.

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This episode was published on October 2, 2023.

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