Is AI More about Making Money or Saving Money?

Episode 118 of the Master B2B Friday 15 podcast, hosted by Master B2B, titled "Is AI More about Making Money or Saving Money?" was published on February 27, 2026 and runs 24 minutes.

February 27, 2026 ·24m · Master B2B Friday 15

0:00 / 0:00

Summary

On the Friday 15, Andy & Brian talk to Optimizely's Trevor Pope about whether practitioners should think about AI initiatives in terms of their impact on costs or their impact on revenue. (You might be surprised to hear that it can be both...) Master B2B Summit Master B2B Forum

Episode Description

On the Friday 15, Andy & Brian talk to Optimizely's Trevor Pope about whether practitioners should think about AI initiatives in terms of their impact on costs or their impact on revenue. (You might be surprised to hear that it can be both...)

Master B2B Summit

Master B2B Forum

Share this episode

Similar Episodes

Apr 13, 2026 ·14m

Apr 13, 2026 ·7m

Apr 13, 2026 ·13m

10 - Chapter 10

Apr 13, 2026 ·7m

11 - Chapter 11

Apr 13, 2026 ·6m

12 - Chapter 12

Apr 13, 2026 ·9m

Similar Podcasts

The Alignment Podcast Jeff Davis Welcome to The Alignment Podcast! This platform is dedicated to having thought-provoking conversations that will help B2B CEOs and Executives better align Sales and Marketing to drive revenue. We will have subject matter experts help us focus on effective strategies that leaders can implement into the organization. Guests come from very diverse backgrounds to give a variety of different perspectives (i.e. sales, marketing, psychology, digital transformation, AI and more). I hope you will listen in and share with colleagues that might benefit from these types of conversations. Now let's talk about how we can..... "Create Togetherness"! The Community Builder Show Travis King The reason Travis started this podcast was so he could learn how to play his role in deepening human connection with the people that matter most to his world. Travis decided to turn the world into my classroom, podcast style. Listen in on the conversations he's having with the people making a difference to bring us closer together all over the world.Every week, I interview people who are connecting members of different tribes all over the world. They are the agents of change that enable connection to happen. If you're interested in or curious about how to build a community, deepen relationships with the people that matter most to your life or business, this is the podcast for you.About The Host:Travis Andre King is a productivity and business development coach for creative entrepreneurs with actionable ideas. Travis has 5 years of experience working in B2B sales/marketing with top brands such as Proctor & Gamble, Johnson & Johnson, SAP, Master My Garden Podcast John Jones Master My Garden podcast with John Jones. The gardening podcast that helps you master your own garden. With new episodes weekly packed full of gardening tips, how to garden guides, interviews with gardening experts on many gardening topics and just about anything that will help you in your garden whether you are a new or a seasoned gardener. I hope you enjoy.John Master Investors James Faulkner Ever wish you could get the inside track from the real movers and shakers of the investment world? Well, look no further than the Master Investors podcast. In this exciting new series, Master Investor Magazine Editor-in-Chief James Faulkner gets to pick the brains of fund managers, CEOs, big shot investors and various other luminaries from the investing world, in order to get you - the private investor - up to speed with all the latest themes in what is a very fast-moving and exciting industry.

URL copied to clipboard!