It’s Not Just You—Things Are Changing | Episode 17

Lots of things are shifting in the culture around alcohol — and it’s bigger than just “drinking less.” From Gen Z redefining social life to the rise of wellness culture, daytime socializing, mindful drinking, and even the unexpected impact of Ozempic and GLP-1 drugs, a new relationship with alcohol is emerging in real time. And Maxine and Isabelle are HERE for it!In this episode, they talk trends, contradictions, and cultural forces reshaping drinking culture today — and how the alcohol industry is rapidly reinventing itself to keep up. They also reflect on their own experiences growing up pre-social media, from Maxine’s hilarious Atkins diet era to the very different pressures younger generations now face online. This isn’t about prohibition or perfection. It’s about something bigger: alcohol is no longer the unquestioned center of connection, celebration, and fun!Liquid Joy: Saint Viviana Cabernet SauvignonSend us a text - We'd love to hear what you thought of our show!Please remember to subscribe to the podcast and to visit our website at:www.happyafpodcast.com