It's time to be direct.

In this introduction to "The Right Way to Grow Direct," Ed Cox provides insights into the birth of two distinct podcasts under the "Right Way to Grow" banner. We introduce Adam Callow, the host of "The Right Way to Grow Direct." This shorter, more concise version of the main podcast aims to focus on the latest tactics in the DTC (Direct-to-Consumer) domain. Adam brings to the table his unique experiences, having seen the dynamics of business growth firsthand and having helmed another successful podcast. Key Takeaways: Two Podcasts, Distinct Focus: "The Right Way to Grow" and "The Right Way to Grow Direct" serve different purposes. While the former offers a comprehensive view on growth, the latter zeroes in on current strategies and tactics in the DTC realm The Challenges of Growth: Scaling a business is akin to a roller coaster ride—thrilling yet fraught with unpredictability. The podcast aims to guide listeners through the highs and lows of this journey, with insights from those who've navigated similar terrains Adam Callow's Introduction: A competitive individual with a rich history in the podcasting world and firsthand business growth experience, Adam is poised to share invaluable insights and tactics to win in the highly competitive DTC market. The Right Way to Grow is brought to you in partnership with our friends over at Bloomreach and Verse. ⁠Click here to explore the Bloomreach use case library and see how Bloomreach can support you, ensuring the right product is put in front of the right customer, at the right time.⁠ ⁠See if composable is a fit for your ecommerce by claiming your free Composable Commerce Audit from our partner Verse here.