EPISODE · May 11, 2025 · 32 MIN
Joanna Bogdan - GM, Evolve APAC & Talon Singapore
from The Outsiders: The rise and rise of Outdoor Media
In our first ever episode, we talk to the awesome force that is Joanna Bogdan, General Manager of specialist OOH buying agency, Evolve APAC & Talon Singapore. We cover everything from the power of a great idea to cut through in OOH; the challenges and opportunities of multi-market planning, to the responsibility on advertisers to use public space media sustainably. It's the perfect place to start this little OOH adventure... Hosted on Acast. See acast.com/privacy for more information.
What this episode covers
In our first ever episode, we talk to the awesome force that is Joanna Bogdan, General Manager of specialist OOH buying agency, Evolve APAC & Talon Singapore. We cover everything from the power of a great idea to cut through in OOH; the challenges and opportunities of multi-market planning, to the responsibility on advertisers to use public space media sustainably. It's the perfect place to start this little OOH adventure... Hosted on Acast. See acast.com/privacy for more information.
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Joanna Bogdan - GM, Evolve APAC & Talon Singapore
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