Kendrick: "Your Own Story" episode artwork

EPISODE · Jun 12, 2026 · 30 MIN

Kendrick: "Your Own Story"

from the SPARKPLUG by VitalSpark · host Bradford Stevens

What if the biggest thing holding you back from your fitness goals isn’t your physical capability, but the vocabulary you use inside your own head?In this episode of The Spark Plug, we sit down with New York City-based strength coach and personal trainer Kendrick Moses from JDI Barbell in Harlem. We skip the toxic "grindset" cliches and superficial online trends to look at the deep behavioral science of motivation, self-talk, and how to completely redefine what it means to live an active life.Kendrick specializes in tearing down the "athlete myth," designing movement patterns for anyone who feels like fitness is completely out of their league or intimidating. We break down his core coaching philosophy: why viewing exercise as a process of "learning new skills" instead of a physical punishment makes us exponentially more forgiving, resilient, and consistent in the long haul.We covered a massive amount of ground in this session—including a hilarious breakdown of how he got a 70-year-old grandmother deadlifting in a public park, and why walking down the street to Gloria Estefan is his non-negotiable mental medicine.We dive deep into:The Language of the Lift: Why the internal dialogue you have with yourself is the ultimate gatekeeper of your physical consistency and daily motivation.Dethroning the Barbell: A look inside Kendrick's functional training initiatives, translating core patterns (the hinge, squat, and press) into versatile tools like kettlebells, rings, and sleds.Authoring Your Life: How to shift your perspective from being a passive bystander in a chaotic schedule to actively picking up the pen and designing your daily habits.Whether you are a seasoned lifter looking to clear out the mental friction or someone who has never considered themselves an athlete but wants to start taking steps forward, this conversation is your perfect roadmap.A real hang. Serious goals. Train Smarter.⚡ Connect with Kendrick:Follow Kendrick on Instagram: @kendrickmosesCheck out the Gym: www.jdibarbell.com⚡ Connect with VitalSpark:Host Instagram: @VKNG_BradfordOfficial Instagram: @vitalsparkio“Personalization changes adherence. Consistency is engineered.”Disclaimer: The views, thoughts, and opinions expressed by guests on The Spark Plug belong solely to the individual speaker and do not necessarily reflect the official policy, position, or beliefs of VitalSpark or its affiliates.

What if the biggest thing holding you back from your fitness goals isn’t your physical capability, but the vocabulary you use inside your own head?In this episode of The Spark Plug, we sit down with New York City-based strength coach and personal trainer Kendrick Moses from JDI Barbell in Harlem. We skip the toxic "grindset" cliches and superficial online trends to look at the deep behavioral science of motivation, self-talk, and how to completely redefine what it means to live an active life.Kendrick specializes in tearing down the "athlete myth," designing movement patterns for anyone who feels like fitness is completely out of their league or intimidating. We break down his core coaching philosophy: why viewing exercise as a process of "learning new skills" instead of a physical punishment makes us exponentially more forgiving, resilient, and consistent in the long haul.We covered a massive amount of ground in this session—including a hilarious breakdown of how he got a 70-year-old grandmother deadlifting in a public park, and why walking down the street to Gloria Estefan is his non-negotiable mental medicine.We dive deep into:The Language of the Lift: Why the internal dialogue you have with yourself is the ultimate gatekeeper of your physical consistency and daily motivation.Dethroning the Barbell: A look inside Kendrick's functional training initiatives, translating core patterns (the hinge, squat, and press) into versatile tools like kettlebells, rings, and sleds.Authoring Your Life: How to shift your perspective from being a passive bystander in a chaotic schedule to actively picking up the pen and designing your daily habits.Whether you are a seasoned lifter looking to clear out the mental friction or someone who has never considered themselves an athlete but wants to start taking steps forward, this conversation is your perfect roadmap.A real hang. Serious goals. Train Smarter.⚡ Connect with Kendrick:Follow Kendrick on Instagram: @kendrickmosesCheck out the Gym: www.jdibarbell.com⚡ Connect with VitalSpark:Host Instagram: @VKNG_BradfordOfficial Instagram: @vitalsparkio“Personalization changes adherence. Consistency is engineered.”Disclaimer: The views, thoughts, and opinions expressed by guests on The Spark Plug belong solely to the individual speaker and do not necessarily reflect the official policy, position, or beliefs of VitalSpark or its affiliates.

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Kendrick: "Your Own Story"

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This episode was published on June 12, 2026.

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What if the biggest thing holding you back from your fitness goals isn’t your physical capability, but the vocabulary you use inside your own head?In this episode of The Spark Plug, we sit down with New York City-based strength coach and personal...

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