Leadership and Dealership Culture with Brandon Prokupek

In this powerful episode of the Herohub Podcast, Brandon Prokupek shares his remarkable journey through the powersports industry, from a 16-year-old inventory counter to a successful dealership leader. Learn how he transformed a struggling family business during the 2008 recession into a thriving $19 million enterprise by focusing on leadership, sales training, and understanding customer needs. Brandon reveals critical insights into building a winning team, the importance of mentorship, and why people buy from people, not just products. Hear more from Brandon in our DealerHero Bootcamps. Register here: https://www.herohub.com/bootcamps/sales-digital-marketing-bootcamp-sign-up