Leading with Empathy - Lessons from Serious Business

On this episode of the Beauty Business Strategies Podcast, we're joined by Carol Augusto, the executive producer and "dream builder" behind the celebrated beauty industry conference, Serious Business.We'll dive into the inner workings of running a successful conference, the leadership skills required to make it happen, and the teamwork, empathy, and trust necessary to make it truly unforgettable. Carol will also share the thought process behind ensuring events are more than just an experience and offering attendees the tools to apply the lessons they've learned in their businesses.00:15 - Introduction01:08 - Meet Carol02:05 - A crash course on Serious Business04:08 - Expose, evoke, evolve: what makes a great conference07:49 - Challenges and weaving it all together10:40 - Trust and knowing your team’s strengths12:00 - “The best part!”14:28 - Carol’s must-read list18:20 - Sit in the seat of the audience21:12 - True perspective through empathy23:47 - Sit in the seat of the audience - even in the back row!25:30 - The perks of being a “dream builder”28:11 - It’s the message that counts30:56 - Building connections33:01 - Getting results38:39 - Here’s the take-home40:14 - Closing commentsWatch the video version of this episode: https://youtu.be/vcP9ECOzEnQTo learn more about how Strategies can help you create more profit, fun, and growth potential for you, your business, and your team, schedule a free 60-minute strategy session: Strategies: https://www.strategies.comSalon/Spa Business Coaching: https://strategies.com/memberships/In-Person Salon/Spa Seminars: https://strategies.com/educationPodcast: https://strategies.com/podcast/Instagram: https://www.instagram.com/strategiesteam Facebook: https://www.facebook.com/strategiesOnline Education Portal: https://learning.strategies.com/The Beauty Business Strategies Podcast is designed to give salon, spa, medspa, barbershop, and lash studio owners, just like you, quick tips to make more money, inspire your team, and create world-class client experiences.