EPISODE · May 15, 2025 · 9 MIN
Leveraging Guesting on Your Podcast to Generate Leads : Turning Conversations Into Conversions
from The Lead Jen Podcast : Generate Leads Through Podcasting
Whether you're a podcast host, a business owner looking to expand your reach, or both—this episode is your roadmap to turning conversations into conversions. In this episode, I sit down with podcast monetization strategist Marcy Page to unpack powerful strategies for turning podcast appearances into qualified business leads. With six years of experience as a podcast manager, Marcy shares actionable insights on how to use guesting—not just to grow your visibility—but to build authentic relationships that convert. We break down my WOW Strategy (Where Others Watch)—a proven method for growing your show and your business by featuring guests who already speak to your ideal audience. Marcy dives deep into how to identify the right shows to appear on, align your messaging with your goals (like promoting a product or service), and position yourself as the expert your audience has been waiting for. Whether you're a podcast host, a business owner looking to expand your reach, or both—this episode is your roadmap to turning conversations into conversions. 🔑 What You'll Learn: Why guesting is a free, high-trust marketing strategy How to pick shows that align with your target audience What makes a pitch stand out to podcast hosts The WOW strategy to grow through mutually beneficial guest swaps How podcasting builds deep audience connections that convert 🔗 Mentioned in the Episode: Marcy Page: Podcast Manager & Monetization Strategist https://marciepaige.com/ Your WOW Strategy Resource https://youtu.be/_EabkaK9QlM __________________________________________________________________________ 👥 Join My Free Community: Want support, templates, and behind-the-scenes podcast strategies? Join my free Facebook group here! https://www.facebook.com/groups/690197153381902 __________________________________________________________________________ Also feel free to reach out to me if you're looking to start, grow, or rebrand your podcast! ALL my consult calls are FREE! [email protected] __________________________________________________________________________ My mic is cool right? ESPECIALLY for your business and brand building. Shop here : https://chiefswagofficer.com/CHIEFJENNIFER CODE: CHIEFJENNIFER __________________________________________________________________________ Software I Recommend : https://libsyn.com/ https://riverside.fm/ __________________________________________________________________________ You can check out Hook Media Productions HERE : https://www.hookmediaproductions.com/
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Leveraging Guesting on Your Podcast to Generate Leads : Turning Conversations Into Conversions
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