Life in the Fast Lane: Strategies for Effective Border Management and Collaboration

Hosted by the Atlantic Council, Adrienne Arsht Latin America Center + Hunt Institute, UTEP This panel emphasized the crucial role of border infrastructure and efficiency in North America's interconnected regional economy. As technological advancements and trade liberalization drive growth, experts discussed how streamlined border operations are essential for lowering transaction costs, boosting competitiveness, and broadening market access. By examining strategies and best practices for improving cross-border processes, the panel aims to promote economic development and highlight North America's significant role in global trade. Speakers: Mayra Maldonado, Executive Director, Hunt Institute for Global Competitiveness, UTEP Jason Marczak, Vice President and Senior Director, Atlantic Council Adrienne Arsht Latin America Center Gerónimo Gutiérrez, Former Ambassador of Mexico to the United States; Senior Advisor, Covington Oscar del Cueto, President and Executive Representative, CPKC de México John Cowen, Mayor, City of Brownsville