Live at HLTH: Integrated Care Built Around the Human Being — featuring Mark Ganz of Cambia Health Solutions

HLTH Matters EP02Integrated Care Built Around the Human Being—featuring Mark Ganz of Cambia Health SolutionsIn every other area of our lives, service providers are accountable to their customers. If they fail to provide both quality and value, people vote with their feet. But in healthcare, we’ve traded away that control to the insurance company, and the result is an increasingly dehumanizing system that looks at people as vessels of disease to be fixed rather than people in need of healing. How can we bring that critical patient-caregiver relationship back and design an integrated approach to care that builds around the human being?Mark Ganz is the CEO of Cambia Health Solutions, a family of companies working to create a person-focused and economically-sustainable healthcare system. Cambia’s health plans, innovative technology and strategic investments deliver consumer-centric solutions that make care more affordable and accessible. Mark has dedicated his career to designing a seamless, end-to-end healthcare experience around the needs of people and their families, and he was named 2014 Healthcare CEO of the Year by Portland Business Journal.On this episode of The Beat, Mark joins Dr. Gulati to explain how his father (a physician himself) was treated by the healthcare system at the end of his life and how that inspires Cambia’s human-first approach. He describes how we lost the humanity in healthcare, weighing in on how technology and the economic model have severed the relationship between the patient and caregiver. Listen in for Mark’s insight on pricing technology to the market, not the insurance payment model, and learn how Cambia is taking an integrated approach to care that centers on the human experience.Topics CoveredHow Mark’s dad was a family doctor in the full sense of the wordHow Mark’s dad was treated by the system at the end of his lifeCambia’s commitment to start with a deep respect for familiesPhysicians as administers of technology vs. healers of peopleThe dehumanizing impact of the economic model in healthcareHow we traded away control to insurance companies for convenienceCambia’s work around palliative care as part of an integrated approachPricing tech to the market rather than the insurance payment modelHow Mark is inspired by the Porter & Teisberg article in HBRConnect with Mark GanzCambia Health SolutionsMark on LinkedIn Connect with Dr. Gulati, Dr. Shlain & Dr. KukuHLTH ConferenceDr. Gulati’s WebsiteDr. Gulati on LinkedInDr. Gulati on TwitterDr. Shlain on LinkedInDr. Shlain on TwitterDr. Kuku on LinkedInDr. Kuku on Twitter ResourcesHealthSparqEcho Health VenturesGNS HealthcareRedefining Healthcare: Creating Value-Based Competition on Results by Michael E. Porter and Elizabeth Olmsted Teisberg‘Redefining Competition in Healthcare’ in Harvard Business Review