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Live from PPS? Why Prompt's Move Signals the Future of PT Media

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Summary

This week from the PT Breakfast Club, the crew breaks down what Prompt got right at PPS — and what the rest of the profession is still missing. From live streaming to message clarity, slippery UX, and how fuzzy slippers prove your EMR needs a rebuild. Plus, why AI is already reshaping SEO and why PTs need to lean into being experts — not just practitioners.Takeaways:* Why emotion beats credentials in PT marketing (and how to use both)* What Kelly Clarkson’s fuzzy slipper segment teaches us about frictionless UX* How to become "the lift chair guy" and why it matters* Why most EMRs are still built like it’s 2014* “Slippery” > Smart — The new bar for your PT clinic’s customer experience

First published

11/13/2025

Genres

health fitness medicine science life

Duration

62 minutes

Parent Podcast

PT Pintcast - Physical Therapy

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Episode Description

This week from the PT Breakfast Club, the crew breaks down what Prompt got right at PPS — and what the rest of the profession is still missing. From live streaming to message clarity, slippery UX, and how fuzzy slippers prove your EMR needs a rebuild.

Plus, why AI is already reshaping SEO and why PTs need to lean into being experts — not just practitioners.

Takeaways:

  • Why emotion beats credentials in PT marketing (and how to use both)
  • What Kelly Clarkson’s fuzzy slipper segment teaches us about frictionless UX
  • How to become "the lift chair guy" and why it matters
  • Why most EMRs are still built like it’s 2014
  • “Slippery” > Smart — The new bar for your PT clinic’s customer experience

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