Living Life by Design, Not by Default - Sina Azari - Beyond the Horizon Episode 19 episode artwork

EPISODE · Jan 27, 2026 · 2H 1M

Living Life by Design, Not by Default - Sina Azari - Beyond the Horizon Episode 19

from Beyond the Horizon Podcast · host Matt Franchina

In this episode of Beyond the Horizon, host Matt Franchina sits down with Sina Azari, strategic business coach, author, and multi-business operator, for a wide-ranging conversation on time creation, leverage, AI, leadership, and living life by design. The episode kicks off with the creation of brand-new AI-generated intro music live in the studio, then dives deep into how high performers multiply their impact by delegating, leveraging technology, and focusing only on the highest and best use of their time.Timestamps 00:00 – Creating AI intro music live in the studio 04:00 – Official welcome to Beyond the Horizon 05:30 – Creating time and space instead of chasing hours 07:00 – The “168 hours” mindset and delegation at scale 10:15 – The 4 rules for the highest and best use of your time 12:00 – Humans vs AI: why technology is winning 15:55 – The 51 Laws and compounding productivity 18:10 – Missionaries vs mercenaries in leadership 19:00 – Episode sponsor: Policy Engineer Insurance Solutions 24:00 – Fitness discipline, reps vs weight, and consistency 27:30 – Living life by design vs by default 29:00 – How habits predict your future 32:10 – Interest vs commitment explained 36:00 – Building, scaling, and exiting businesses 37:30 – The Tom Ferry story and walking in the right shoes 42:50 – Small moments that change everything

In this episode of Beyond the Horizon, host Matt Franchina sits down with Sina Azari, strategic business coach, author, and multi-business operator, for a wide-ranging conversation on time creation, leverage, AI, leadership, and living life by design. The episode kicks off with the creation of brand-new AI-generated intro music live in the studio, then dives deep into how high performers multiply their impact by delegating, leveraging technology, and focusing only on the highest and best use of their time.Timestamps 00:00 – Creating AI intro music live in the studio 04:00 – Official welcome to Beyond the Horizon 05:30 – Creating time and space instead of chasing hours 07:00 – The “168 hours” mindset and delegation at scale 10:15 – The 4 rules for the highest and best use of your time 12:00 – Humans vs AI: why technology is winning 15:55 – The 51 Laws and compounding productivity 18:10 – Missionaries vs mercenaries in leadership 19:00 – Episode sponsor: Policy Engineer Insurance Solutions 24:00 – Fitness discipline, reps vs weight, and consistency 27:30 – Living life by design vs by default 29:00 – How habits predict your future 32:10 – Interest vs commitment explained 36:00 – Building, scaling, and exiting businesses 37:30 – The Tom Ferry story and walking in the right shoes 42:50 – Small moments that change everything

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Living Life by Design, Not by Default - Sina Azari - Beyond the Horizon Episode 19

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This episode is 2 hours and 1 minute long.

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This episode was published on January 27, 2026.

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In this episode of Beyond the Horizon, host Matt Franchina sits down with Sina Azari, strategic business coach, author, and multi-business operator, for a wide-ranging conversation on time creation, leverage, AI, leadership, and living life by...

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