EPISODE · Oct 29, 2023 · 1H 10M
Losing a Multimillion Dollar Business and Building Back Based on Lessons Learned | Kevin Meuret
from T.U.T — The Unwritten Teachings · host Raj Tut
Raj Tut is joined by Kevin Meuret, a lifelong entrepreneur and Founder of Mantality Health. His company has 9 physical locations in 7 states and a virtual presence that serves the entire country. However, Kevin had to overcome some serious odds in order to get his company where it is today. His previous multimillion dollar business evaporated overnight when he had to shift his focus to raising 6 children alone - pushing him to start Mantality from scratch 10 years ago. In his own words, Kevin is "unemployable" and built to be an entrepreneur. He is very candid and open in sharing his strategies and insights that have helped him start a company that is now built to last. On this episode, Raj and Kevin discuss: ⚫ His experience growing up in a farming family ⚫ Deciding to jump into entrepreneurship in a bigger city ⚫ Starting an asphalt sealing business and the sales lessons learned ⚫ Overcoming setbacks when raising 6 kids alone and losing his business ⚫ His highest leveraged KPIs ⚫ Sprinting, measuring, reassessing, and sprinting again Topics: 00:00 Intro 03:42 Growing up in a farming family 08:15 His decision to move away to start a business in a bigger city 10:37 Starting a driveway sealing business and learning sales 16:16 Starting and losing a multimillion dollar professional services business 20:05 The urgency that comes from balancing family and work 24:54 Working on the business vs. in the business 29:12 His focus on marketing 30:14 The KPIs he focuses on 32:10 His cash management strategy 34:23 How he determines his marketing budget 37:28 How he determines when to reinvest in the company 39:31 Four disciplines of execution 43:22 Abundance vs. scarcity mindset 44:19 Goal setting within the organization 47:50 Incentivizing team members 55:09 Finding value in your work 57:10 Creating consistency in the organization 1:00:18 The process of scouting and starting new locations 1:06:13 Hole In One - Kevin's advice for you to improve your life and business Support our Sponsors: Storyboard Living - If you are looking to sell a multifamily property in the St. Louis region or Southern IL/MO please email [email protected] Follow Storyboard Living on LinkedIn - https://www.linkedin.com/company/storyboard-living/ Raj Tut on Social Media: Twitter: twitter.com/ItsRajTut LinkedIn: https://www.linkedin.com/in/rajtut/ Instagram: instagram.com/ItsRajTut TikTok: https://www.tiktok.com/@itsrajtut YouTube: https://www.youtube.com/ @ItsRajTut Learn More about Kevin Meuret: https://mantalityhealth.com/ Leave a review on Apple: https://podcasts.apple.com/us/podcast/country-club-conversations/id1709895268 Leave a review on Spotify: https://open.spotify.com/show/4ovakj2lJMS7GLqgBdt766 #business #businessideas #multifamilyindustry #realestate #motivation #multifamily #entrepreneur #entrepreneurship #rajtut #raj-tut
What this episode covers
Raj Tut is joined by Kevin Meuret, a lifelong entrepreneur and Founder of Mantality Health. His company has 9 physical locations in 7 states and a virtual presence that serves the entire country. However, Kevin had to overcome some serious odds in order to get his company where it is today. His previous multimillion dollar business evaporated overnight when he had to shift his focus to raising 6 children alone - pushing him to start Mantality from scratch 10 years ago. In his own words, Kevin is "unemployable" and built to be an entrepreneur. He is very candid and open in sharing his strategies and insights that have helped him start a company that is now built to last. On this episode, Raj and Kevin discuss: ⚫ His experience growing up in a farming family ⚫ Deciding to jump into entrepreneurship in a bigger city ⚫ Starting an asphalt sealing business and the sales lessons learned ⚫ Overcoming setbacks when raising 6 kids alone and losing his business ⚫ His highest leveraged KPIs ⚫ Sprinting, measuring, reassessing, and sprinting again Topics: 00:00 Intro 03:42 Growing up in a farming family 08:15 His decision to move away to start a business in a bigger city 10:37 Starting a driveway sealing business and learning sales 16:16 Starting and losing a multimillion dollar professional services business 20:05 The urgency that comes from balancing family and work 24:54 Working on the business vs. in the business 29:12 His focus on marketing 30:14 The KPIs he focuses on 32:10 His cash management strategy 34:23 How he determines his marketing budget 37:28 How he determines when to reinvest in the company 39:31 Four disciplines of execution 43:22 Abundance vs. scarcity mindset 44:19 Goal setting within the organization 47:50 Incentivizing team members 55:09 Finding value in your work 57:10 Creating consistency in the organization 1:00:18 The process of scouting and starting new locations 1:06:13 Hole In One - Kevin's advice for you to improve your life and business Support our Sponsors: Storyboard Living - If you are looking to sell a multifamily property in the St. Louis region or Southern IL/MO please email [email protected] Follow Storyboard Living on LinkedIn - https://www.linkedin.com/company/storyboard-living/ Raj Tut on Social Media: Twitter: twitter.com/ItsRajTut LinkedIn: https://www.linkedin.com/in/rajtut/ Instagram: instagram.com/ItsRajTut TikTok: https://www.tiktok.com/@itsrajtut YouTube: https://www.youtube.com/ @ItsRajTut Learn More about Kevin Meuret: https://mantalityhealth.com/ Leave a review on Apple: https://podcasts.apple.com/us/podcast/country-club-conversations/id1709895268 Leave a review on Spotify: https://open.spotify.com/show/4ovakj2lJMS7GLqgBdt766 #business #businessideas #multifamilyindustry #realestate #motivation #multifamily #entrepreneur #entrepreneurship #rajtut #raj-tut
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Losing a Multimillion Dollar Business and Building Back Based on Lessons Learned | Kevin Meuret
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