Making the World Better One Stitch at a Time with Janet Avila, Owner of String Theory Yarn Company

Welcome back to Her Story So Far! I am so in awe of my guest this time. After a life-altering tragedy, Janey Avila listened to her heart, summoned her courage, and opened a yarn store. Over the last 20 years, she’s helped untold numbers of new knitters fall in love with the craft and learn new skills, and used her business as a channel to build community around causes she believes in. Janet speaks about guiding a brick and mortar store through challenging times, and why it’s so important to lead with your values when making business decisions. I can’t wait for you to meet her!About My GuestJanet Avila is a community builder, philanthropist, fair trade supporter, and the owner of String Theory Yarn Company in Glen Ellyn, IL. Find out more at https://stringtheoryyarncompany.comMentionedString Theory Classes & Events https://stringtheoryyarncompany.com/collections/classes-events Insta: @stringtheoryyarncoFacebook: https://www.facebook.com/stringtheoryyarn/  YouTube: https://www.youtube.com/channel/UCu5cvz3M5QqUB2Ecip55FxgHandSpun Hope: https://www.handspunhope.org/Unraveling: What I Learned About Life While Shearing Sheep, Dyeing Wool, and Making the World's Ugliest Sweater, by Peggy Orenstein https://www.peggyorenstein.com/unravelingManos del Uruguay https://manos.uy/Question Coffee: https://www.questioncoffee.com/About MeI’m Lesley Whitehead, artist, photographer, and multi-passionate marketer. You can find me and my work at https://lesleywhiteheadphotography.com/ About The ShowHer Story So Far is edited by K.O. Myers at Particulate Media https://particulatemedia.com © 2024 Lesley Whitehead