Management Research: Strategic Management

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Welcome, dear listeners! Today, I talk about one of the tools for the #environmental #analysis in #strategicmanagement - #pest. PEST stands for #political, #economic, #social (& #cultural), and #technological factors. Although the tool is vague and has plenty of issues (I mention those briefly), it is the best that we have for now. So, apply it wisely and learn the weaknesses before analysing the market environment! Share, subscribe, comment, and enjoy - it does matter! Best Eugene (Yevgen)

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How long is this episode of Management Research?

This episode is 11 minutes long.

When was this Management Research episode published?

This episode was published on April 7, 2024.

What is this episode about?

Welcome, dear listeners! Today, I talk about one of the tools for the #environmental #analysis in #strategicmanagement - #pest. PEST stands for #political, #economic, #social (& #cultural), and #technological factors. Although the tool is vague and...

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