Management Research: Strategic Management - MBV vs RBV

What this episode covers

Welcome to the next episode in my Strategic Management series! Today, we talk about two #theories (or views) about how to achieve a #sustained #competitiveadvantage. While the Market-based View (#mbv) focuses on the market and industry analysis, the Resource-based View (#rbv) focuses on the firm's internal #resources and #comeptencies (or #capabilities). After years of academic debate, we discovered that firms need both and that there are minor contradictions and both can be applied simultaneously. Enjoy, comment, subscribe, and share - it does matter! Best Eugene (Yevgen)

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How long is this episode of Management Research?

This episode is 4 minutes long.

When was this Management Research episode published?

This episode was published on May 4, 2024.

What is this episode about?

Welcome to the next episode in my Strategic Management series! Today, we talk about two #theories (or views) about how to achieve a #sustained #competitiveadvantage. While the Market-based View (#mbv) focuses on the market and industry analysis,...

Can I download this Management Research episode?

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